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isPartOf:"Konsum und Verhalten"
~isPartOf:"Dortmunder Diskussionsbeiträge zur Wirtschaftspolitik"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~subject:"Mothers"
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Mothers
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Radio advertising
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Werbesendung
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Psychology of advertising
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Television
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Konsum und Verhalten
Dortmunder Diskussionsbeiträge zur Wirtschaftspolitik
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Preschoolers' understanding of the informational function of television advertising
Macklin, M. C.
- In:
Journal of consumer research : JCR ; an …
14
(
1987
)
2
,
pp. 229-239
Persistent link: https://www.econbiz.de/10001068366
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