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isPartOf:"Management decision : MD"
~isPartOf:"International journal of product development : IJPD"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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Search: subject_exact:"Produkteinführung"
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New product development
198
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198
Innovation
79
Product design
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71
Innovation management
68
Innovationsmanagement
68
new product development
22
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Löfstrand, Magnus
6
Karlberg, Magnus
5
Karlsson, Lennart
5
Albers, Albert
3
Andrews, John
3
Arora, Aniket
3
Hansen, Zaza Nadja Lee
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Mital, Anil
3
Stremersch, Stefan
3
Ahmed-Kristensen, Saeema
2
Avagyan, Vardan
2
Bertoni, Marco
2
Boks, Casper
2
Carbonell, Pilar
2
Croux, Christophe
2
Ericson, Åsa
2
Helm, Roland
2
Herstatt, Cornelius
2
Homburg, Christian
2
Hvam, Lars
2
Katzy, Bernhard R.
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Kobe, Carmen
2
Lindström, John
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Lugnet, Johan
2
McAloone, Timothy C.
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Nagahira, Akio
2
Opiyo, Eliab Z.
2
Reed, Sean
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Rodríguez-Escudero, Ana I.
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Rotini, Federico
2
Steenkamp, Jan-Benedict E. M.
2
Vroom, Regine W.
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Achiche, Sofiane
1
Alavi, Sascha
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Alegre-Vidal, Joaquín
1
Alkaabi, Mohamed Sultani
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1
Andersson, Torbjörn
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CIRP - The International Academy for Production Engineering
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Management decision : MD
International journal of product development : IJPD
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
The journal of product innovation management : an international publication of the Product Development & Management Association
360
Journal of business research : JBR
189
International journal of innovation management
155
Industrial marketing management : the international journal for industrial and high-tech firms
144
International journal of production research
119
IEEE transactions on engineering management : EM
111
International journal of production economics
104
SpringerLink / Bücher
92
Technovation : the international journal of technological innovation, entrepreneurship and technology management
91
Technological forecasting & social change : an international journal
80
Research policy : policy, management and economic studies of science, technology and innovation
77
R & D management
72
International journal of innovation and technology management
64
International journal of technology management : IJTM
61
Journal of engineering and technology management : JET-M
61
Management science : journal of the Institute for Operations Research and the Management Sciences
55
The journal of business & industrial marketing
55
Creativity and innovation management
50
International journal of product lifecycle management : IJPLM
50
Research technology management : RTM
50
Technology analysis & strategic management
47
European journal of operational research : EJOR
42
European journal of innovation management : EJIM
38
Journal of open innovation : technology, market, and complexity
38
Journal of marketing
37
International journal of project management : the journal of The International Project Management Association
36
International journal of technology marketing : IJTMkt
36
European journal of innovation management
35
Journal of the Academy of Marketing Science
35
Faculty & research / Insead : working paper series
34
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
34
International journal of business innovation and research
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Production and operations management : an international journal of the Production and Operations Management Society
32
Harvard-Business-Manager : das Wissen der Besten
29
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28
Harvard business review : HBR
27
Innovation: organization & management : IOM
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ECONIS (ZBW)
198
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198
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1
Xtreme design : a new approach for virtual innovation
Heins, Caroline
;
Jarr, Daniel
;
Herstatt, Cornelius
- In:
International journal of product development : IJPD
27
(
2023
)
3
,
pp. 165-185
Persistent link: https://www.econbiz.de/10014432553
Saved in:
2
Data-intensive IoT new product development : a review and future directions
Häusler, Elisabeth
;
Kremser, Wolfgang
; …
- In:
International journal of product development : IJPD
27
(
2023
)
3
,
pp. 265-292
Persistent link: https://www.econbiz.de/10014432585
Saved in:
3
Digital product innovations for the greater good and digital marketing innovations in communications and channels : evolution, emerging issues, and future research directions
Varadarajan, Rajan
;
Welden, Roman B.
;
Arunachalam S
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 482-501
Persistent link: https://www.econbiz.de/10013271767
Saved in:
4
Dimensions of brand-extension fit
Deng, Qian
;
Messinger, Paul R.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 764-787
Persistent link: https://www.econbiz.de/10013399607
Saved in:
5
Financial projections in innovation selection : the role of scenario presentation, expertise, and risk
Avagyan, Vardan
;
Camacho, Nuno
;
Van der Stede, Wim A.
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 907-926
Persistent link: https://www.econbiz.de/10013399661
Saved in:
6
The dark side of innovation : how new SKUs affect brand choice in the presence of consumer uncertainty and learning
Ewijk, Bernadette J. van
;
Gijsbrechts, Els
;
Steenkamp, …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 967-987
Persistent link: https://www.econbiz.de/10013471029
Saved in:
7
A meta-analysis of stability and flexibility effects on performance in product development
Dönmez, Denniz
;
Kerry, Matthew J.
;
Grote, Gudela
- In:
International journal of product development : IJPD
25
(
2021
)
1
,
pp. 11-39
Persistent link: https://www.econbiz.de/10012595732
Saved in:
8
Special issue on: data-driven innovation : the future of new product development in digital markets
Liu, Shuofang
(
ed.
)
-
2021
Persistent link: https://www.econbiz.de/10012595757
Saved in:
9
Risk prediction of information leakage in new product development stage based on data driven model
Wang, Yang
- In:
International journal of product development : IJPD
25
(
2021
)
2
,
pp. 114-129
Persistent link: https://www.econbiz.de/10012595780
Saved in:
10
Resource sharing method of new product development in the digital market based on blockchain
Zhang, Hongtao
- In:
International journal of product development : IJPD
25
(
2021
)
2
,
pp. 145-159
Persistent link: https://www.econbiz.de/10012595789
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