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isPartOf:"Marketing intelligence & planning"
~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~isPartOf:"Journal of retailing and consumer services"
~subject:"Dienstleistungsqualität"
~type_genre:"Aufsatz in Zeitschrift"
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Dienstleistungsqualität
Freizeitwirtschaft
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Aufsatz in Zeitschrift
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Beverland, Michael
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Marketing intelligence & planning
Harvard-Business-Manager : das Wissen der Besten
Journal of retailing and consumer services
International journal of hospitality management
2
International journal of leisure and tourism marketing : IJLTM
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
International journal of Indian culture and business management : IJICBM
1
International journal of business excellence : IJBEX
1
International journal of business innovation and research
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International journal of quality & reliability management
1
International journal of quality and service sciences
1
International journal of services and operations management
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Journal of european economy
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Journal of hospitality and tourism insights
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Journal of hospitality marketing & management
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Journal of marketing management : MM
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Journal of small business and enterprise development
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Journal of strategic marketing
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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ECONIS (ZBW)
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How in-store educational and entertaining events influence shopper satisfaction
Sands, Sean
;
Oppewal, Harmen
;
Beverland, Michael
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 9-20
Persistent link: https://www.econbiz.de/10010503939
Saved in:
2
Value equity in event planning : a case study of Macau
Rosenbaum, Mark S.
;
Wong, IpKin Anthony
- In:
Marketing intelligence & planning
28
(
2010
)
4
,
pp. 403-417
Persistent link: https://www.econbiz.de/10008652225
Saved in:
3
How to create attractive and unique customer experiences : an application of Kano's theory of attractive quality to recreational tourism
Högström, Claes
;
Rosner, Marina
;
Gustafsson, Anders
- In:
Marketing intelligence & planning
28
(
2010
)
4
,
pp. 385-402
Persistent link: https://www.econbiz.de/10008652227
Saved in:
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