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isPartOf:"Marketing letters : a journal of research in marketing"
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Consumer behaviour
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Isaac, Mathew S.
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Marketing letters : a journal of research in marketing
Journal of behavioral decision making
Journal of business research : JBR
67
Journal of consumer research : JCR ; an interdisciplinary bimonthly
35
Journal of retailing and consumer services
30
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
28
Psychology & marketing
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Journal of marketing research : JMR
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International journal of hospitality management
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European journal of marketing : EJM
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International journal of advertising : the review of marketing communications
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing management : MM
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Tourism management : research, policies, practice
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Journal of consumer behaviour : an international research review
11
Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of marketing communications
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Journal of retailing
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The journal of brand management : an international journal
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Asia Pacific journal of marketing and logistics
9
International journal of advertising : the quarterly review of marketing communications
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
International journal of consumer studies
8
Journal of international consumer marketing
8
Journal of travel and tourism marketing
8
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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European journal of marketing
7
Journal of consumer marketing
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Journal of internet commerce
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The journal of consumer marketing
7
The journal of product & brand management
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Handbook of consumer psychology
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
International journal of retail & distribution management
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Journal of business ethics : JOBE
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Journal of economic behavior & organization : JEBO
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
6
Journal of management information systems : JMIS
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SpringerLink / Bücher
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ECONIS (ZBW)
32
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1
Numeracy, numeric attention, and number use in judgment and choice
Tiede, Kevin E.
;
Bjälkebring, Pär
;
Peters, Ellen
- In:
Journal of behavioral decision making
35
(
2022
)
3
,
pp. 1-16
Persistent link: https://www.econbiz.de/10013279754
Saved in:
2
Does it pay off to smile even it is not authentic? : customers’ involvement and the effectiveness of authentic emotional displays
Olk, Stephan
;
Tscheulin, Dieter K.
;
Lindenmeier, Jörg
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 247-260
Persistent link: https://www.econbiz.de/10012548488
Saved in:
3
Strategic use of just-below numbers in packaged-foods calorie information
Schindler, Robert M.
;
Isaac, Mathew S.
;
Wang, Rebecca …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 237-250
Persistent link: https://www.econbiz.de/10014333925
Saved in:
4
Affective debiasing : focusing on emotion during consumption attenuates attribute framing effects
Poor, Morgan
;
Isaac, Mathew S.
- In:
Journal of behavioral decision making
36
(
2023
)
5
,
pp. 1-15
Persistent link: https://www.econbiz.de/10014442751
Saved in:
5
Advertising creativity and its effects : a meta-analysis of the moderating role of modality
Darley, William K.
;
Lim, Jeen-su
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
1
,
pp. 99-111
Persistent link: https://www.econbiz.de/10014266007
Saved in:
6
Effects of linguistic style on persuasiveness of word-of-mouth messages with anonymous vs. identifiable sources
Chen, Jie
;
Fan, Wenjian
;
Wei, Junlong
;
Liu, Zunli
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 593-605
Persistent link: https://www.econbiz.de/10013454709
Saved in:
7
The relationship of types of intuition to thinking styles, beliefs, and cognitions
Dennin, Allyson
;
Furman, Kayla
;
Pretz, Jean E.
;
Roy, …
- In:
Journal of behavioral decision making
35
(
2022
)
5
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013464464
Saved in:
8
Unraveling the aging skein : disentangling sensory and cognitive predictors of age-related differences in decision making
Del Missier, Fabio
;
Hansson, Patrik
;
Parker, Andrew M.
; …
- In:
Journal of behavioral decision making
30
(
2017
)
1
,
pp. 123-139
Persistent link: https://www.econbiz.de/10011632823
Saved in:
9
Multiple framing : verbal, facial, and vocal cues in risky choice
Garelik, Steven
;
Wang, Xiao-tian
- In:
Journal of behavioral decision making
30
(
2017
)
2
,
pp. 322-331
Persistent link: https://www.econbiz.de/10011633954
Saved in:
10
Impact of age on brand awareness sets : a turning point in consumers' early 60s
Lambert-Pandraud, Raphaëlle
;
Laurent, Gilles
;
Mullet, …
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
2
,
pp. 205-218
Persistent link: https://www.econbiz.de/10011675161
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