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isPartOf:"Organizations and social networking : utilizing social media to engage consumers"
~isPartOf:"International journal of business information systems : IJBIS"
~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~isPartOf:"International journal of networking and virtual organisations : IJNVO"
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Search: subject_exact:"Virtuelle Community"
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Social Web
219
Social web
219
Internet marketing
71
Online-Marketing
71
Consumer behaviour
70
Konsumentenverhalten
70
social media
53
E-commerce
44
Electronic Commerce
44
Online retailing
41
Online-Handel
41
Beziehungsmarketing
38
Relationship marketing
38
Social network
36
Soziales Netzwerk
36
Viral marketing
34
Virales Marketing
34
Confidence
23
Vertrauen
23
Internet
19
Virtual reality
15
Virtuelle Realität
15
USA
14
Facebook
13
Brand management
12
Markenführung
12
United States
12
Virtual organization
12
Virtuelle Organisation
12
Web 2.0 technologies
12
Web 2.0-Technologien
12
trust
12
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11
Knowledge management
11
Kundenintegration
11
Wissensmanagement
11
e-commerce
11
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10
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10
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Dominic, P. D. D.
4
Abed, Salma S.
2
Al-Adwan, Ahmad Samed
2
Alhijawi, Bushra
2
Bani-Salameh, Hani
2
Daassi, Mohamed
2
Dash, Manoj Kumar
2
Donthu, Naveen
2
Dwivedi, Yogesh Kumar
2
Favier, Marc
2
Guillory, Monica D.
2
Hazari, Sunil
2
Heiens, Richard A.
2
Hidayanto, Achmad Nizar
2
Hu, Suya
2
Jeffery, Clinton
2
Khan, Ali Nawaz
2
Kumar, Anil
2
Lohtia, Ritu
2
Narayanaswamy, Ravi
2
Rahman, Zillur
2
Roblek, Vasja
2
Sethna, Beheruz N.
2
Smith, Alan D.
2
Thomas, Sujo
2
Vogel, Douglas R.
2
Williams, Michael D.
2
Xu, Di
2
Yadav, Mayank
2
Ababneh, Suhair
1
Abdullah, Zarifah
1
Aboalganam, Khalid M.
1
Abou-Elgheit, Emad
1
Achara Chandrachai
1
Adl, Rosa Karimi
1
Agarwal, Naresh Kumar
1
Aggarwal, Vaneeta
1
Ahamed, A. F. M. Jalal
1
Ahmad, Suhel
1
Ahmed, Ashir
1
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Organizations and social networking : utilizing social media to engage consumers
International journal of business information systems : IJBIS
International journal of electronic marketing and retailing : IJEMR
International journal of networking and virtual organisations : IJNVO
Journal of business research : JBR
436
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
International journal of internet marketing and advertising : IJIMA
145
Information systems research : ISR
141
SpringerLink / Bücher
134
Journal of management information systems : JMIS
115
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
93
Business horizons
90
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Psychology & marketing
81
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
75
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
68
The journal of product & brand management
68
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
The journal of brand management : an international journal
64
Journal of information & knowledge management : JIKM
63
International journal of technology marketing : IJTMkt
59
Journal of marketing
57
Journal of organizational computing and electronic commerce
55
Journal of advertising research
54
Corporate communications : an international journal
52
Journal of knowledge management
52
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ECONIS (ZBW)
219
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1
Classification of review information based on tourist's places of interest in India using support vector machine
Bharathi, G.
;
Anandharaj, G.
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 202-218
Persistent link: https://www.econbiz.de/10014437114
Saved in:
2
Determining criteria for evaluating the quality of Vietnamese hotel through guest's online reviews
Ha Nguyen Thi Thu
;
Vinh Ho Ngoc
;
Tuan Tran Minh
;
Binh …
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 249-267
Persistent link: https://www.econbiz.de/10014437130
Saved in:
3
Social media marketing : practices, opportunities and challenges for MSMEs
Kumar, Vikas
;
Nanda, Pooja
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 268-284
Persistent link: https://www.econbiz.de/10014437141
Saved in:
4
The study of PGP web of trust based on social network analysis
Chang, Victor
;
Xiao, Lina
;
Nikiforova, Anastasija
- In:
International journal of business information systems : …
44
(
2023
)
2
,
pp. 285-302
Persistent link: https://www.econbiz.de/10014437147
Saved in:
5
Understanding user behaviour through sentiment analysis : an exploration through online reviews and comments
Kanagasabai, Balaji
;
Aggarwal, Vaneeta
- In:
International journal of business information systems : …
44
(
2023
)
3
,
pp. 325-338
Persistent link: https://www.econbiz.de/10014437165
Saved in:
6
Developing brand relationships through social media communication : a cross-cultural comparison
Thanasi-Boçe, Marsela
;
Ali, Omar
;
Ersoy, Ayse Begum
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 351-370
Persistent link: https://www.econbiz.de/10014440772
Saved in:
7
Information processing from electronic word of mouth : an integrative framework
Ahmed, Aun
;
Amritesh
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 371-393
Persistent link: https://www.econbiz.de/10014440776
Saved in:
8
Research on text data sentiment analysis algorithm integrating transfer learning and hierarchical attention network
Wu, Qiang
- In:
International journal of networking and virtual …
28
(
2023
)
2/4
,
pp. 301-317
Persistent link: https://www.econbiz.de/10014436443
Saved in:
9
A longitudinal study of the interplay between team dynamics and media use in virtual teams
Furner, Christopher P.
;
Drake, John R.
;
Paul, Ravi
- In:
International journal of networking and virtual …
29
(
2023
)
1
,
pp. 16-37
Persistent link: https://www.econbiz.de/10014436609
Saved in:
10
Consumer engagement behaviour over time on fitness tracker Facebook brand pages : effect of post characteristics, message appeals and marketing promotions
Thomas, Sujo
;
Kureshi, Sonal
;
Bhatt, Vivek
;
Yagnik, Arpan
- In:
International journal of business information systems : …
43
(
2023
)
3
,
pp. 394-415
Persistent link: https://www.econbiz.de/10014312805
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