//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Psychology & marketing"
~isPartOf:"Journal of travel and tourism marketing"
~subject:"segmentation"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Produktpositionierung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
segmentation
Market segmentation
26
Marktsegmentierung
26
Holiday behaviour
12
Urlaubsverhalten
12
Tourism
11
Tourismus
11
Consumer behaviour
10
Konsumentenverhalten
10
Cluster analysis
7
Clusteranalyse
7
Tourism marketing
7
Tourismusmarketing
7
cluster analysis
5
International tourism
4
Internationaler Tourismus
4
Australia
3
Australien
3
Destination management
3
Destinationsmanagement
3
South Korea
3
Südkorea
3
Tourism industry
3
Tourismuswirtschaft
3
market segmentation
3
Agrotourismus
2
Brand image
2
China
2
Factor analysis
2
Faktorenanalyse
2
Hotel industry
2
Hotellerie
2
Markenimage
2
Portugal
2
Rural tourism
2
Sport
2
Sports
2
Target group
2
USA
2
United States
2
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Cervera-Taulet, Amparo
1
Christou, Evangelos
1
Gu, Qiushi
1
Huang, Songshan
1
Iniesta-Bonillo, M. Ángeles
1
Kim, Sangkyun
1
Kim, Seongseop
1
King, Brian
1
Nella, Athina
1
Sánchez-Fernández, Raquel
1
Zhang, Hanqin Qiu
1
more ...
less ...
Published in...
All
Psychology & marketing
Journal of travel and tourism marketing
Management science : journal of the Institute for Operations Research and the Management Sciences
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Journal of food products marketing
3
Journal of hospitality marketing & management
3
Journal of strategic marketing
3
Market : review for marketing theory and practice
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Economic research
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of international consumer marketing
2
Journal of internet commerce
2
Journal of marketing analytics : JMA
2
Journal of revenue and pricing management
2
Journal of vacation marketing
2
Journal of vacation marketing : an international journal
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
The international review of retail, distribution and consumer research
2
Advances in hospitality and leisure
1
Agribusiness : an international journal
1
Analele ştiinţifice ale Univerşităţii Alexandru Ioan Cuza din Iaşi / Ştiinţe economice
1
Annals of tourism research empirical insights
1
Applied economics letters
1
Business strategy and the environment
1
Enlightening tourism : ET ; a pathmaking journal
1
International journal of Indian culture and business management
1
International journal of Indian culture and business management : IJICBM
1
International journal of Islamic marketing and branding
1
International journal of business and emerging markets : IJBEM
1
International journal of business excellence : IJBEX
1
International journal of business information systems : IJBIS
1
International journal of business innovation and research : IJBIR
1
International journal of business performance management
1
International journal of consumer studies
1
International journal of economics and financial issues : IJEFI
1
International journal of innovation management
1
International journal of intelligent enterprise
1
International journal of leisure and tourism marketing : IJLTM
1
International journal of logistics economics and globalisation
1
more ...
less ...
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Exploring the concept of perceived sustainability at tourist destinations : a market segmentation approach
Sánchez-Fernández, Raquel
;
Iniesta-Bonillo, M. Ángeles
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
2
,
pp. 176-190
Persistent link: https://www.econbiz.de/10012179387
Saved in:
2
Segmentation of potential film tourists by film nostalgia and preferred film tourism program
Kim, Seongseop
;
Kim, Sangkyun
- In:
Journal of travel and tourism marketing
35
(
2018
)
3
,
pp. 285-305
Persistent link: https://www.econbiz.de/10011886048
Saved in:
3
Wine tourism involvement : a segmentation of Chinese tourists
Gu, Qiushi
;
Zhang, Hanqin Qiu
;
King, Brian
;
Huang, Songshan
- In:
Journal of travel and tourism marketing
35
(
2018
)
5
,
pp. 633-648
Persistent link: https://www.econbiz.de/10011918031
Saved in:
4
Segmenting wine tourists on the basis of involvement with wine
Nella, Athina
;
Christou, Evangelos
- In:
Journal of travel and tourism marketing
31
(
2014
)
7/8
,
pp. 783-798
Persistent link: https://www.econbiz.de/10010469259
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->