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isPartOf:"Psychology & marketing"
~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~subject:"Consumer preferences"
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Consumer preferences
Konsumentenpräferenzen
20
Brand image
5
Markenimage
5
New product development
5
Produktentwicklung
5
Automotive industry
3
Experiment
3
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Akdeniz, M. Billur
1
Andreassen, Tor W.
1
Astous, Alain d'
1
Barber, Nelson A.
1
Bharadwaj, Neeraj
1
Bishop, Melissa Maier
1
Boujbel, Lilia
1
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1
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1
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1
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1
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1
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1
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1
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1
Franke, Nikolaus
1
Fukawa, Nobuyuki
1
Ghosh Chowdhury, Tilottama
1
Hader, Christopher
1
Hamilton Rice, Dan
1
Hauser, John R.
1
Heitmann, Mark
1
Herrmann, Andreas
1
Kardes, Frank R.
1
Kessous, Aurélie
1
Kim, Eunjin
1
Kim, Kyulim
1
Ko, Eunju
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Lala, Vishal
1
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Lee, Seulgi
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1
Micu, Camelia
1
Morton, Cynthia R.
1
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1
Niedrich, Ronald W.
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Psychology & marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
NBER working paper series
28
Journal of consumer research : JCR ; an interdisciplinary bimonthly
27
Working paper / National Bureau of Economic Research, Inc.
18
Discussion paper / Centre for Economic Policy Research
10
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
10
NBER Working Paper
10
Faculty & research / Insead : working paper series
6
The psychology of design : creating consumer appeal ; [an interdisciplinary conference held in May 2014 in Ann Arbor on the subject of "the Psychology of Design" ; the 33rd Annual Advertising and Consumer Psychology (ACP) Conference of the Society for Consumer Psychology]
6
Basic research program working papers / Series: Economics / National Research University, Higher School of Economics
5
Working papers
5
Canadian journal of agricultural economics : CJAE
4
Discussion papers / CEPR
4
Environment and development economics
4
Forschungs-/Entwicklungs-/Innovations-Management
4
Journal of marketing theory and practice
4
SpringerLink / Bücher
4
AI impacts in digital consumer behavior
3
Designing and communicating experience
3
Higher School of Economics Research Paper
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of economics & management strategy : JEMS
3
LICOS discussion paper series / LICOS Centre for Institutions and Economic Performance : discussion paper
3
Personality, design and marketing : matching design to customer personal preferences
3
Research
3
Applied economics
2
Beiträge zur empirischen Marketing- und Vertriebsforschung
2
CESifo working papers
2
Consumer culture theory
2
Department of Economics working paper
2
Discussion paper series
2
European journal of marketing : EJM
2
HEC Paris research paper series
2
Journal of advertising research
2
Journal of consumer behaviour : an international research review
2
Land economics : applied research on environmental resources
2
Managing learning organization in industry 4.0 : proceedings of the International Seminar and Conference on Learning Organization (ISCLO 2019), Bandung, Indonesia, October 9-10, 2019
2
Marketing letters : a journal of research in marketing
2
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1
A novel approach for predicting and understanding consumers’ sense of design similarity
Schreiner, Thomas F.
;
Fandrich, Thomas
;
Heitmann, Mark
; …
- In:
The journal of product innovation management : an …
34
(
2017
)
6
,
pp. 790-820
Persistent link: https://www.econbiz.de/10011822763
Saved in:
2
Reversing the similarity effect in stock-outs : a new look at a renowned phenomenon in consumers’ brand switching behavior
Müller, Holger
;
Diels, Jana Luisa
- In:
Psychology & marketing
33
(
2016
)
1
,
pp. 48-59
Persistent link: https://www.econbiz.de/10011433828
Saved in:
3
The influence of regulatory focus on the effect of product cues
Song, Doori
;
Morton, Cynthia R.
- In:
Psychology & marketing
33
(
2016
)
11
,
pp. 917-933
Persistent link: https://www.econbiz.de/10011602974
Saved in:
4
Competence enhancement and anticipated emotion as motivational drivers of brand attachment
Proksch, Michael
;
Orth, Ulrich R.
;
Cornwell, T. Bettina
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 934-949
Persistent link: https://www.econbiz.de/10011340190
Saved in:
5
What to get and what to give up : how different decision tasks and product types affect the persuasiveness of promotion- versus prevention-focused messages
Ghosh Chowdhury, Tilottama
;
Micu, Camelia
;
Ratneshwar, …
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 920-933
Persistent link: https://www.econbiz.de/10011340191
Saved in:
6
The role of perceived variability and the health halo effect in nutritional inference and consumption
Sundar, Aparna
;
Kardes, Frank R.
- In:
Psychology & marketing
32
(
2015
)
5
,
pp. 512-521
Persistent link: https://www.econbiz.de/10010527123
Saved in:
7
Understanding luxury disposition
Lee, Miah
;
Ko, Eunju
;
Lee, Seulgi
;
Kim, Kyulim
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 467-480
Persistent link: https://www.econbiz.de/10010527135
Saved in:
8
Beyond "pink it and shrink it" perceived product gender, aesthetics, and product evaluation
Tilburg, Miriam van
;
Lieven, Theo
;
Herrmann, Andreas
; …
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 422-437
Persistent link: https://www.econbiz.de/10010527140
Saved in:
9
Exploring the feelings and thoughts that accompany the experience of consumption desires
Boujbel, Lilia
;
Astous, Alain d'
- In:
Psychology & marketing
32
(
2015
)
2
,
pp. 219-231
Persistent link: https://www.econbiz.de/10010527175
Saved in:
10
Consumer-brand relationships : a contrast of nostalgic and non-nostalgic brands
Kessous, Aurélie
;
Roux, Elyette
;
Chandon, Jean-Louis
- In:
Psychology & marketing
32
(
2015
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10010527177
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