//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Schriftenreihe Sportökonomie in Forschung und Praxis"
~isPartOf:"Sport marketing quarterly : preferred journal of the Sport Marketing Association"
~subject:"Brand"
~subject:"Sports"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sports celebrities"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand
Sports
Athletes
36
Sportler
36
Professional sports
13
Profisport
13
Consumer behaviour
11
Konsumentenverhalten
11
Brand management
9
Markenführung
9
Sport
9
Brand image
8
Markenimage
8
Football
7
Fußball
7
USA
7
United States
7
Advertising effects
6
Celebrity endorsement
6
Celebrity-Werbung
6
Werbewirkung
6
Sport organization
5
Sportmarketing
5
Sportorganisation
5
Sports marketing
5
Deutschland
4
Germany
4
Higher education institution
4
Hochschule
4
Advertising
3
Reputation
3
Sport event
3
Sportveranstaltung
3
Werbung
3
Ball game
2
Ballsport
2
Earthquake
2
Erdbeben
2
Estimation
2
Frauen
2
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Language
All
English
11
Author
All
Larkin, Benjamin
2
Ahn, Taesoo
1
Arai, Akiko
1
Asada, Akira
1
Bennett, Gregg
1
Boyd, Thomas C.
1
Bredikhina, Nataliya
1
Brison, Natasha
1
Chandley, Joshua
1
Connaughton, Daniel P.
1
DeSchriver, Timothy D.
1
Grady, John
1
Ko, Yong Jae
1
Koernig, Stephen K.
1
Kunkel, Thilo
1
Li, Bo
1
Lobpries, Jami
1
Marquardt, Adam
1
Mayer, Kurt C.
1
Morse, Alan L.
1
Nagel, Mark S.
1
Osborne, Barbara
1
Scott, Olan
1
Sharpe, Stirling
1
Spalding, Ryan
1
Stinson, Jeffrey L.
1
Stokowski, Sarah
1
Sveinson, Katherine
1
Zhong, Qian
1
more ...
less ...
Published in...
All
Schriftenreihe Sportökonomie in Forschung und Praxis
Sport marketing quarterly : preferred journal of the Sport Marketing Association
Journal of sport management : the official journal of the North American Society of Sport Management
22
European Sport management quarterly : ESMQ
20
Sport and migration : borders, boundaries and crossings
18
Sport management review
17
International journal of sport management and marketing : IJSMM
11
Journal of sports economics
8
International journal of sports marketing & sponsorship
6
Discussion paper series / IZA
4
Applied economics letters
2
Benchmarking : an international journal
2
Department of Economics working paper
2
International journal of sport finance
2
Journal of business research : JBR
2
Journal of risk and financial management : JRFM
2
Applied econometric analysis : emerging research and opportunities
1
Applied economics
1
Bulletin of comparative labour relations
1
Business and Economic Research : BER
1
Compact guides
1
DBS business review : an international academic collaboration
1
Dep. of Commerce, Bur. of Foreign and Dom. Commerce, Trade Information Bulletin
1
Departmental working papers / United States Naval Academy Department of Economics
1
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
1
Diskussionspapier des Instituts für Organisationsökonomik : [DP-IO]
1
Documento CEDE
1
ERIM report series research in management
1
Eastern economic journal : EEJ
1
Econometrics : open access journal
1
Economic affairs : journal of the Institute of Economic Affairs
1
Economic inquiry
1
Economic research
1
Ekonomia i prawo
1
European journal of international management : EJIM
1
European journal of operational research : EJOR
1
European research studies
1
Faculty research series / Holy Cross, Economics and Accounting
1
GLO discussion paper
1
IMA journal of management mathematics
1
Innovationen in Tourismus und Freizeit : Hypes, Trends und Entwicklungen
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The effects of self-brand connection and self-construal on consumers’ psychological and behavioral responses to athlete scandals
Arai, Akiko
;
Ko, Yong Jae
;
Asada, Akira
;
Connaughton, …
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
1
,
pp. 62-75
Persistent link: https://www.econbiz.de/10014292948
Saved in:
2
Athlete interrupted : exploration of athletes' personal brand management in times of crisis
Bredikhina, Nataliya
;
Sveinson, Katherine
;
Kunkel, Thilo
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 212-227
Persistent link: https://www.econbiz.de/10013411489
Saved in:
3
Patriot, expert, or complainer? : exploring how athletes express themselves at Olympic Games' press conferences
Li, Bo
;
Scott, Olan
;
Sharpe, Stirling
;
Stokowski, Sarah
; …
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 228-238
Persistent link: https://www.econbiz.de/10013411503
Saved in:
4
Toward a better understanding of fantasy football and dehumanization of athletes : is fantasy sport gambling to blame?
Larkin, Benjamin
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
4
,
pp. 292-304
Persistent link: https://www.econbiz.de/10013532044
Saved in:
5
Examining the impact of fantasy sport participation and fan identification on player performance and brand image perceptions
Larkin, Benjamin
;
Spalding, Ryan
;
Ahn, Taesoo
- In:
Sport marketing quarterly : preferred journal of the …
29
(
2020
)
3
,
pp. 189-203
Persistent link: https://www.econbiz.de/10012815605
Saved in:
6
How I perform is not enough : exploring branding barriers faced by elite female athletes
Lobpries, Jami
;
Bennett, Gregg
;
Brison, Natasha
- In:
Sport marketing quarterly : preferred journal of the …
27
(
2018
)
1
,
pp. 5-17
Persistent link: https://www.econbiz.de/10011919162
Saved in:
7
Intercollegiate football and luxury suites : an investigation of factors related to price
Mayer, Kurt C.
;
Morse, Alan L.
;
DeSchriver, Timothy D.
- In:
Sport marketing quarterly : preferred journal of the …
26
(
2017
)
2
,
pp. 75-86
Persistent link: https://www.econbiz.de/10011716620
Saved in:
8
Athletes' right of publicity in game performances and sports broadcastinf
Osborne, Barbara
- In:
Sport marketing quarterly : preferred journal of the …
25
(
2016
)
4
,
pp. 260-262
Persistent link: https://www.econbiz.de/10011635487
Saved in:
9
Keep Calm and Johnny Football : the evolving trademark rights of college athletes
Grady, John
;
Nagel, Mark S.
- In:
Sport marketing quarterly : preferred journal of the …
22
(
2013
)
4
,
pp. 246-248
Persistent link: https://www.econbiz.de/10010257021
Saved in:
10
An empirical examination of university intercollegiate athletic expenditures
Stinson, Jeffrey L.
;
Marquardt, Adam
;
Chandley, Joshua
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
2
,
pp. 104-114
Persistent link: https://www.econbiz.de/10009579949
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->