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isPartOf:"The journal of business & industrial marketing"
~person:"Heikka, Eija-Liisa"
~subject:"Business services"
~subject:"Customer integration"
~subject:"Service management"
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Heikka, Eija-Liisa
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Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
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