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isPartOf:"Tourism management : research, policies, practice"
~isPartOf:"Journal of electronic commerce research : JECR"
~person:"Pelsmacker, Patrick de"
~person:"Yu, Chung-En"
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Tourism management : research, policies, practice
Journal of electronic commerce research : JECR
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ECONIS (ZBW)
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Coloring the destination : the role of color psychology on Instagram
Yu, Chung-En
;
Xie, Selina Yuqing
;
Wen, Jun
- In:
Tourism management : research, policies, practice
80
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012237333
Saved in:
2
The role of Instagram in the UNESCO's creative city of gastronomy : a case study of Macau
Yu, Chung-En
;
Sun, Runsheng
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 257-268
Persistent link: https://www.econbiz.de/10012063600
Saved in:
3
Expert reviewers beware! : the effects of review set balance, review source and review content on consumer responses to online reviews
Purnawirawan, Nathalia
;
Dens, Nathalie
;
Pelsmacker, …
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 162-178
Persistent link: https://www.econbiz.de/10010424804
Saved in:
4
Consumer responses to brands placed in YouTube movies : the effect of prominence and endorser expertise
Verhellen, Yann
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
Journal of electronic commerce research : JECR
14
(
2013
)
4
,
pp. 287-303
Persistent link: https://www.econbiz.de/10010232563
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