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language:"deu"
~subject:"Marketing management"
~type_genre:"Bibliography included"
~type_genre:"Collection of articles of several authors"
~type_genre:"Marktinformation"
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Wettbewerbsvorteile durch eine gezielte Konkurrenzpositionierung
Kähr, Markus
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1995
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Als Ms. gedr
Persistent link: https://www.econbiz.de/10000909622
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Strategische Marketing- und Imageplanung : Theorie, Methoden und Integration der Wettbewerbsstrukturanalyse aus Imagedaten
Huber, Bernd
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1993
Persistent link: https://www.econbiz.de/10012700441
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