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language:"eng"
~isPartOf:"Advances in Pacific Basin business, economics, and finance"
~isPartOf:"Banks and bank systems : international research journal"
~isPartOf:"Journal of financial services marketing : JFSM"
~isPartOf:"The international journal of bank marketing : IJBM"
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Bank marketing
35
Bankmarketing
35
Beziehungsmarketing
12
Consumer behaviour
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12
Relationship marketing
12
Personal banking
9
Privatkundengeschäft
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1995
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Lymperopoulos, Constantine
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2
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Advances in Pacific Basin business, economics, and finance
Banks and bank systems : international research journal
Journal of financial services marketing : JFSM
The international journal of bank marketing : IJBM
Client centricity : relationship management in banking
11
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
4
Journal of service research : JSR
4
Services marketing quarterly
4
The journal of services marketing
4
The service industries journal
4
Commercial lending review
3
FDIC quarterly
3
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings
3
Journal of retailing and consumer services
3
Thünen-series of applied economic theory : working paper
3
Bankers' magazine
2
CRM in financial services : a practical guide to making customer relationship management work
2
Discussion paper / Centre for Economic Policy Research
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Emerald points
2
European management journal
2
Europäische Hochschulschriften / 5
2
International journal of business innovation and research
2
Journal of marketing
2
Journal of payments strategy & systems
2
New trends in banking management : with 42 tables
2
Strategic marketing management and tactics in the service industry
2
Young consumers : insight and ideas for responsible marketers
2
Acta Universitatis Danubius / Oeconomica
1
Advances in banking technology and management : impacts of ICT and CRM
1
Aktuelle Entwicklungen im Finanzdienstleistungsbereich : 3. Liechtensteinisches Finanzdienstleistungs-Symposium an der Fachhochschule Liechtenstein ; mit 50 Tabellen
1
Amfiteatru economic : an economic and business research periodical
1
Analyzing the strategic role of social networking in firm growth and productivity
1
BREAD working paper
1
Bangladesh journal of political economy
1
Banken in Japan heute : kulturelle Besonderheiten und Erfahrungen im japanischen Finanzwesen
1
Banking : services, opportunities and risks
1
Banking and finance : views from Hungary and Japan; [in May 1991, the 5th Hungary-Japan Economic Roundtable Conference was held in Budapest]
1
Banking and information technology : BIT ; a strategic report for top management
1
Brand research : [an outcome of the second International Conference on Brand Management]
1
Bulletin / Bank of Finland
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ECONIS (ZBW)
35
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1
An evaluation of an integrated perspective of perceived service quality for retail banking services in India
Mittal, Sanjiv
;
Gera, Rajat
;
Batra, Dharminder Kumar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 330-350
Persistent link: https://www.econbiz.de/10011383612
Saved in:
2
Towards a universal model of internet banking adoption : initial conceptualization
Harrison, Tina Suzanne
;
Onyia, Okey Peter
;
Tagg, Stephen K.
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
7
,
pp. 647-687
Persistent link: https://www.econbiz.de/10010423921
Saved in:
3
Multiple perspectives on customer relationships : editorial
Heinonen, Kristina
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
6
,
pp. 450-456
Persistent link: https://www.econbiz.de/10010415439
Saved in:
4
A model of green bank marketing
Lymperopoulos, Constantine
;
Chaniotakis, Ioannis E.
; …
- In:
Journal of financial services marketing : JFSM
17
(
2012/13
)
2
,
pp. 177-186
Persistent link: https://www.econbiz.de/10009681450
Saved in:
5
The contextual relevance effect on financial advertising
Wang, Alex
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
1
,
pp. 50-64
Persistent link: https://www.econbiz.de/10009161435
Saved in:
6
The effects of investment knowledge and visual communications on comprehension of investment disclosures
Wang, Alex
- In:
Journal of financial services marketing : JFSM
16
(
2011/12
)
2
,
pp. 125-138
Persistent link: https://www.econbiz.de/10009385056
Saved in:
7
Behavioural economics and financial services marketing : a review
Chuah, Swee-hoon
;
Devlin, James
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
6
,
pp. 456-469
Persistent link: https://www.econbiz.de/10009388905
Saved in:
8
A multidimensional typology of customer relationships : from faltering to affective
Dalziel, Nurdilek
;
Harris, Fiona
;
Laing, Angus
- In:
The international journal of bank marketing : IJBM
29
(
2011
)
5
,
pp. 398-432
Persistent link: https://www.econbiz.de/10009295798
Saved in:
9
Hybrid segmentation of internet banking users
Zuccaro, Cataldo
;
Savard, Martin
- In:
The international journal of bank marketing : IJBM
28
(
2010
)
6
,
pp. 448-464
Persistent link: https://www.econbiz.de/10008738410
Saved in:
10
Consumer-generated content and source effects in financial services advertising : an experimental study
Steyn, Peter
;
Wallström, Åsa
;
Pitt, Leyland F.
- In:
Journal of financial services marketing : JFSM
15
(
2010/11
)
1
,
pp. 49-61
Persistent link: https://www.econbiz.de/10009562577
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