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language:"eng"
~isPartOf:"Australasian marketing journal"
~language:"bul"
~subject:"Strategic management"
~type_genre:"Article in journal"
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Bringing marketing into nonprofit organisations : a managerial nightmare!
Chad, Paul
;
Kyriazis, Elias
;
Motion, Judy
- In:
Australasian marketing journal
22
(
2014
)
4
,
pp. 342-349
Persistent link: https://www.econbiz.de/10010472718
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