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language:"eng"
~isPartOf:"Business horizons"
~subject:"United States"
~subject:"Welt"
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Campbell, Colin L.
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Business horizons
Journal of macromarketing : examining the interactions among markets, marketing, and society
24
Journal of business research : JBR
21
SpringerLink / Bücher
20
Journal of marketing management : MM
19
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
17
Political marketing in the United States
13
Journal of marketing education : JME
12
Industrial marketing management : the international journal for industrial and high-tech firms
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of historical research in marketing
10
Journal of marketing
10
American journal of agricultural economics
8
Does marketing need reform? : fresh perspectives on the future
8
Journal of business ethics : JOBE
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
Series / American Marketing Association
8
Marketing intelligence & planning
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Marketing theory
6
The journal of product innovation management : an international publication of the Product Development & Management Association
6
AMA educators' proceedings
5
AMS review : official publication of the Academy of Marketing Science
5
Australasian marketing journal
5
Electronic markets : the international journal on networked business
5
Enterprise & society : the international journal of business history
5
History of marketing thought ; Volume 3
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of macromarketing
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
The marketing review
5
Working paper / National Bureau of Economic Research, Inc.
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
After sixty : marketing to baby boomers reaching their big transition years
4
EBSCOhost eBook Collection
4
Eurasian studies in business and economics
4
European journal of marketing : EJM
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From data to action : how marketers can leverage AI
Campbell, Colin L.
;
Sands, Sean
;
Ferraro, Carla
;
Tsao, …
- In:
Business horizons
63
(
2020
)
2
,
pp. 227-243
Persistent link: https://www.econbiz.de/10012172056
Saved in:
2
A new look at faith-based marketing : the global halal market
Izberk-Bilgin, Elif
;
Nakata, Cheryl C.
- In:
Business horizons
59
(
2016
)
3
,
pp. 285-292
Persistent link: https://www.econbiz.de/10011488380
Saved in:
3
Paid search : the innovation that changed the web
Laffey, Des
- In:
Business horizons
50
(
2007
)
3
,
pp. 211-218
Persistent link: https://www.econbiz.de/10003462998
Saved in:
4
Airline marketing alliances and US competition policy : does the consumer benefit?
Hemphill, Thomas A.
- In:
Business horizons
43
(
2000
)
2
,
pp. 17-24
Persistent link: https://www.econbiz.de/10001496424
Saved in:
5
The rediscovery of the marketing concept
Webster, Frederick E.
- In:
Business horizons
31
(
1988
)
3
,
pp. 29-39
Persistent link: https://www.econbiz.de/10001062635
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