//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~isPartOf:"Journal of business research : JBR"
~subject:"Internet"
~subject:"Market research"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Internet
Market research
Marketing
162
Marketing management
56
Marketingmanagement
56
Consumer behaviour
32
Konsumentenverhalten
32
Firm performance
16
Innovation
16
Unternehmenserfolg
16
Brand management
14
Markenführung
14
USA
14
United States
14
Relationship marketing
13
Beziehungsmarketing
12
Business start-up
12
Entrepreneurship
12
Unternehmensgründung
12
Bibliometrics
10
Bibliometrie
10
Corporate Social Responsibility
10
Corporate social responsibility
10
Entrepreneurship approach
10
KMU
9
SME
9
Entrepreneurial marketing
8
Marketing theory
8
Marktforschung
8
Social Web
8
Social web
8
Welt
8
World
8
Brand image
7
Ethics
7
Internet marketing
7
Markenimage
7
Marketingtheorie
7
Online-Marketing
7
Advertising
6
Business ethics
6
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
8
Collection of articles of several authors
1
Sammelwerk
1
Language
All
English
Author
All
Ambaye, Michele
1
Babin, Barry J.
1
Barnier, Virginie de
1
Beninger, Stefanie
1
Best, Susy F.
1
Bonnardel, Valérie
1
Cross, Samantha N. N.
1
Demangeot, Catherine
1
Emontspool, Julie
1
Francis, June N. P.
1
Galalae, Cristina
1
Gowreesunkar, Vanessa G. B.
1
Grier, Sonya A.
1
Griffin, Mitch
1
Hair, Joseph F.
1
Kienzler, Mario
1
Kipnis, Eva
1
Ko, Eunju
1
Kowalkowski, Christian
1
Merunka, Dwight
1
Peñaloza, Lisa
1
Pullig, Chris
1
Rosenbaum, Mark S.
1
Shrum, L. J.
1
Séraphin, Hugues
1
Warlop, Luk
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of marketing research : JMR
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
International journal of forecasting
6
Marketing intelligence & planning
6
International journal of market research
5
Journal of marketing management : MM
5
Electronic markets : the international journal on networked business
4
Journal of business-to-business marketing
4
Journal of marketing
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of the Academy of Marketing Science
4
AMS review : official publication of the Academy of Marketing Science
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of wine business research : IJWBR
3
Journal of macromarketing : examining the interactions among markets, marketing, and society
3
Journal of retailing and consumer services
3
Marketing theory
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing : EJM
2
Information systems and e-business management : ISeB
2
International journal of business and globalisation : IJBG
2
International journal of economic research
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International journal of technology marketing : IJTMkt
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
2
Journal of financial services marketing : JFSM
2
Journal of historical research in marketing
2
Journal of hospitality marketing & management
2
Journal of internet commerce
2
Journal of marketing channels : ... distribution systems, strategy, and management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing research
2
OR spectrum : quantitative approaches in management
2
Psychology & marketing
2
Review of marketing research
2
Schmalenbach business review : sbr
2
The Cornell hospitality quarterly
2
Acta oeconomica : periodical of the Hungarian Academy of Sciences
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Collective market shaping by competitors and its contribution to market resilience
Beninger, Stefanie
;
Francis, June N. P.
- In:
Journal of business research : JBR
122
(
2021
),
pp. 293-303
Persistent link: https://www.econbiz.de/10012420404
Saved in:
2
Constructing a bridge to multicultural marketplace well-being : a consumer-centered framework for marketer action
Demangeot, Catherine
;
Kipnis, Eva
;
Pullig, Chris
; …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 339-353
Persistent link: https://www.econbiz.de/10012023811
Saved in:
3
Ethnic marketing practice and research at the intersection of market and social development : a macro study of the past and present, with a look to the future
Peñaloza, Lisa
- In:
Journal of business research : JBR
82
(
2018
),
pp. 273-280
Persistent link: https://www.econbiz.de/10011771895
Saved in:
4
Pricing strategy : a review of 22 years of marketing research
Kienzler, Mario
;
Kowalkowski, Christian
- In:
Journal of business research : JBR
78
(
2017
),
pp. 101-110
Persistent link: https://www.econbiz.de/10011736246
Saved in:
5
Heresies and sacred cows in scholarly marketing publications
Babin, Barry J.
;
Griffin, Mitch
;
Hair, Joseph F.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3133-3138
Persistent link: https://www.econbiz.de/10011507955
Saved in:
6
A marketing research tool for destination marketing organizations' logo design
Séraphin, Hugues
;
Ambaye, Michele
;
Gowreesunkar, …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5022-5027
Persistent link: https://www.econbiz.de/10011589103
Saved in:
7
Utterly fresh perspectives on consumer research and advertising : introducing the special issue from the 2013 La Londe conference
Warlop, Luk
;
Shrum, L. J.
;
Merunka, Dwight
;
Barnier, …
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1519-1521
Persistent link: https://www.econbiz.de/10010379287
Saved in:
8
Special section: Global research partnering by the Korean Academy of Marketing Science and Society for Marketing Advances
Ko, Eunju
(
contributor
)
- In:
Journal of business research : JBR
65
(
2012
)
11
,
pp. 1523-1617
Persistent link: https://www.econbiz.de/10009681946
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->