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~isPartOf:"Journal of business research : JBR"
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Journal of business research : JBR
Journal of communication management : an international journal
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Practicing advertising researchers and their views of academic researchers
Kelly, J. S.
- In:
Journal of business research : JBR
15
(
1987
)
3
,
pp. 257-268
Persistent link: https://www.econbiz.de/10001029642
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