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language:"eng"
~subject:"Clusteranalyse"
~type:"article"
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Annals of operations research ; volume 254, numbers 1/2 (July 2017)
1
Conjoint measurement : methods and applications
1
Intelligent techniques in recommendation systems : contextual advancements and new methods
1
International marketing and trade of quality food products
1
Segmentation in social marketing : process, methods and application
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Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
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Identification of customer groups in the German term life market : a benefit segmentation
Schreiber, Florian
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2017
Persistent link: https://www.econbiz.de/10011711768
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2
Segmentation using two-step cluster analysis
Tkaczynski, Aaron
- In:
Segmentation in social marketing : process, methods and …
,
(pp. 109-125)
.
2017
Persistent link: https://www.econbiz.de/10011557906
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3
A fuzzy clustering approach for segmenting retail industry
Hemalata, M.
- In:
Intelligent techniques in recommendation systems : …
,
(pp. 152-169)
.
2013
Persistent link: https://www.econbiz.de/10010219647
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4
Marketing elements for launching a new functional food product : a case of Indonesian market
Puspa, Jofi
;
Kühl, Rainer W.
- In:
International marketing and trade of quality food products
,
(pp. 167-184)
.
2009
Persistent link: https://www.econbiz.de/10003835814
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5
A generalized normative segmentation methodology employing conjoint analysis
DeSarbo, Wayne D.
;
DeSarbo, Christian F.
- In:
Conjoint measurement : methods and applications
,
(pp. 321-345)
.
2007
Persistent link: https://www.econbiz.de/10003544667
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6
Using market segmentation to assess consumers' acceptance of organic eggs in Taiwan
Huang, Wan-Tran
;
Chien, Chun-yu
- In:
Trust and risk in business networks : proceedings of …
,
(pp. 631-641)
.
2006
Persistent link: https://www.econbiz.de/10003657048
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