//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
language:"eng"
~type_genre:"Elektronischer Datenträger"
~type_genre:"Textbook"
~type_genre:"Thesis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Direct mailing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Direct marketing
20
Direktmarketing
20
Theorie
9
Theory
9
Deutschland
3
Großbritannien
3
Marketing theory
3
Marketingtheorie
3
USA
3
United States
3
Distance selling
2
Distanzhandel
2
Germany
2
Internet marketing
2
Marketing
2
Online-Marketing
2
Spanien
2
United Kingdom
2
1997-2000
1
Advertising effects
1
Algorithm
1
Algorithmus
1
Australia
1
Australien
1
Beziehungsmarketing
1
Bio-Lebensmittel
1
Brand management
1
Business-to-Business-Marketing
1
Compensation system
1
Computer-assisted marketing
1
Consumer behaviour
1
Corporate reputation
1
Creativity
1
Customer analysis
1
Data Mining
1
Data mining
1
Database-Marketing
1
E-Mail
1
E-mail
1
Eastern Europe
1
more ...
less ...
Online availability
All
Free
2
Type of publication
All
Book / Working Paper
20
Type of publication (narrower categories)
All
Elektronischer Datenträger
Textbook
Thesis
Article in journal
473
Aufsatz in Zeitschrift
473
Aufsatz im Buch
105
Book section
105
Graue Literatur
70
Non-commercial literature
70
Arbeitspapier
57
Working Paper
57
Collection of articles of several authors
25
Sammelwerk
25
Hochschulschrift
17
Ratgeber
16
Guidebook
15
Case study
10
Fallstudie
10
Lehrbuch
9
Aufsatzsammlung
6
Handbook
5
Handbuch
5
Collection of articles written by one author
4
Glossar enthalten
4
Glossary included
4
Sammlung
4
Amtsdruckschrift
3
Government document
3
Mehrbändiges Werk
3
Multi-volume publication
3
Conference paper
2
Conference proceedings
2
Fallstudiensammlung
2
Konferenzbeitrag
2
Konferenzschrift
2
Bericht
1
CD-ROM, DVD
1
Company information
1
Einführung
1
Enzyklopädie
1
more ...
less ...
Language
All
English
German
101
Finnish
1
Swedish
1
Author
All
Baier, Martin
2
Spiller, Lisa D.
2
Tapp, Alan
2
Berger, Paul D.
1
Dogan, Kutsal
1
Donohue, Julie Marie
1
Falkenreck, Christine
1
Gonzalo, Jesús
1
Hitziger, Walter
1
Housden, Matthew
1
Jones, Susan K.
1
Jonker, Jedid-Jah Jan
1
March, Nicolas
1
Roberts, Mary Lou
1
Scheer, Hielke Roelof van der
1
Steenburgh, Thomas J.
1
Stockebrand, Nina
1
Stone, Bob
1
Thieme, Jan
1
Tomasitz-Möseneder, Gabriele
1
VanDenPoel, Dirk
1
Vana, Alin Sergiu
1
Weseloh, Martin
1
Whitten, Ian
1
Wu, Xiaodong
1
more ...
less ...
Published in...
All
Always learning
1
Contributions to Management Science
1
Faculteit der Economische en Toegepaste Economische Wetenschappen
1
Prentice-Hall International editions
1
Tinbergen Institute research series
1
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Building a data mining framework for target marketing
March, Nicolas
-
2011
Persistent link: https://www.econbiz.de/10009580290
Saved in:
2
Networked marketing
Vana, Alin Sergiu
-
2009
Persistent link: https://www.econbiz.de/10003898419
Saved in:
3
Principles of direct, database and digital marketing
Tapp, Alan
;
Whitten, Ian
;
Housden, Matthew
-
2014
-
5. ed.
Persistent link: https://www.econbiz.de/10010227705
Saved in:
4
Regionalmarketing für Lebensmittel
Stockebrand, Nina
-
2011
-
1. Auflage
Persistent link: https://www.econbiz.de/10008859243
Saved in:
5
Contemporary direct & interactive marketing
Spiller, Lisa D.
;
Baier, Martin
-
2010
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10003789146
Saved in:
6
Reputation transfer to enter new B-to-B markets : measuring and modelling approaches
Falkenreck, Christine
-
2010
Persistent link: https://www.econbiz.de/10003870974
Saved in:
7
Principles of direct and database marketing : a digital orientation
Tapp, Alan
-
2008
-
4. ed.
Persistent link: https://www.econbiz.de/10003767866
Saved in:
8
Creative strategy in direct & interactive marketing
Jones, Susan K.
-
2006
-
3rd ed
Persistent link: https://www.econbiz.de/10009659622
Saved in:
9
Eastern Europe in focus : facts and figures about direct marketing and mail order : Zahlen, Daten und Fakten zu Direktmarketing und Versandhandel
Hitziger, Walter
(
contributor
);
Weseloh, Martin
(
contributor
)
-
2006
-
2., rev. and expanded ed.
Persistent link: https://www.econbiz.de/10003445533
Saved in:
10
Contemporary direct marketing
Spiller, Lisa D.
;
Baier, Martin
-
2005
Persistent link: https://www.econbiz.de/10001880260
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->