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person:"Bauer, Hans H."
~isPartOf:"International journal of business information systems : IJBIS"
~person:"Smith, Alan D."
~subject:"Consumer behaviour"
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Consumer behaviour
Beziehungsmarketing
6
Relationship marketing
6
Konsumentenverhalten
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USA
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United States
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CRM
2
E-commerce
2
Einzelhandel
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Electronic Commerce
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customer relationship management
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Business cycle
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Customer analysis
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Customer data
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Customer satisfaction
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Bauer, Hans H.
Smith, Alan D.
Abdul Hafaz Ngah
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Al-Dwairi, Radwan Moh'd
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International journal of business information systems : IJBIS
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
2
Automobilmarktforschung : Nutzenorientierung von Pkw-Herstellern
1
Consumer-brand relationships : theory and practice
1
Customer retention in the automotive industry : quality, satisfaction and loyalty
1
Die Betriebswirtschaft : DBW
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
International journal of business innovation and research
1
International journal of electronic finance : IJEF
1
International journal of process management and benchmarking : IJPMB
1
International journal of services and operations management
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Reihe: Management-Know-how / M : praxisnah und aktuell
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Customer relationship management and the impact of e-coupons on B2C retail markets
Smith, Alan D.
;
Shock, James R.
;
Beaves, Robert
- In:
International journal of business information systems : …
30
(
2019
)
2
,
pp. 203-231
Persistent link: https://www.econbiz.de/10012037773
Saved in:
2
Retail managers' perpectives on the effectiveness of corporate e-personalisation initatives
Smith, Alan D.
- In:
International journal of business information systems : …
8
(
2011
)
3
,
pp. 211-246
Persistent link: https://www.econbiz.de/10009312592
Saved in:
3
Agency theory and the financial crisis from a strategic perspective
Smith, Alan D.
- In:
International journal of business information systems : …
5
(
2010
)
3
,
pp. 248-267
Persistent link: https://www.econbiz.de/10003968749
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