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person:"Binckebanck, Lars"
~person:"Baumgarth, Carsten"
~person:"Chatterjee, Sheshadri"
~subject:"Supplier relationship management"
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Supplier relationship management
B-to-B-Marketing
25
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25
Brand management
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12
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10
Lieferantenmanagement
7
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3
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Binckebanck, Lars
Baumgarth, Carsten
Chatterjee, Sheshadri
Svensson, Göran
19
Kleinaltenkamp, Michael
18
Ulaga, Wolfgang
12
Naudé, Peter
11
Kowalkowski, Christian
10
Sharma, Arun
10
Johnston, Wesley J.
9
Sharma, Piyush
9
Casidy, Riza
8
Corsaro, Daniela
8
Høgevold, Nils M.
8
Jacob, Frank
8
Keränen, Joona
8
Homburg, Christian
7
Mohan, Mayoor
7
Mora Cortez, Roberto
7
Rodríguez, Rocío
7
Sridhar, Shrihari
7
Agnihotri, Raj
6
Backhaus, Klaus
6
Brennan, Ross
6
Henneberg, Stephan
6
La Rocca, Antonella
6
Nyadzayo, Munyaradzi W.
6
Rangarajan, Deva
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Roberts-Lombard, Mornay
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Snehota, Ivan
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Voeth, Markus
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Andersen, Poul Houman
5
Barnes, Bradley R.
5
Christodoulides, George
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Cova, Bernard
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Ehret, Michael
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Gil Saura, Irene
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Grewal, Rajdeep
5
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Journal of business research : JBR
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
Technological forecasting & social change : an international journal
1
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ECONIS (ZBW)
7
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1
Development of an integrative model for electronic vendor relationship management for improving technological innovation, social change and sustainability performance
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Kumar, Ajay
; …
- In:
Technological forecasting & social change : an …
186PB
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014250843
Saved in:
2
Adoption of AI integrated partner relationship management (AI-PRM) in B2B sales channels : exploratory study
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 164-173
Persistent link: https://www.econbiz.de/10014282234
Saved in:
3
Examining the industrial buying behavior in Indian market : from behavior and cultural perspective for B2B buyers and suppliers
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
151
(
2022
),
pp. 86-99
Persistent link: https://www.econbiz.de/10013459145
Saved in:
4
AI and digitalization in relationship management : impact of adopting AI-embedded CRM system
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
150
(
2022
),
pp. 437-450
Persistent link: https://www.econbiz.de/10013365740
Saved in:
5
The effect of AI-based CRM on organization performance and competitive advantage : an empirical analysis in the B2B context
Chatterjee, Sheshadri
;
Rana, Nripendra P.
;
Tamilmani, …
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 205-219
Persistent link: https://www.econbiz.de/10013206335
Saved in:
6
Performative corporate brand identity in industrial markets : the case of German prosthetics manufacturer Ottobock
Kristal, Samuel
;
Baumgarth, Carsten
;
Henseler, Jörg
- In:
Journal of business research : JBR
114
(
2020
),
pp. 240-253
Persistent link: https://www.econbiz.de/10012257485
Saved in:
7
Interaktive Markenführung im B2B-Verkauf
Binckebanck, Lars
-
2006
Persistent link: https://www.econbiz.de/10003312899
Saved in:
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