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person:"Brömmling, Ulrich F."
~person:"Casidy, Riza"
~person:"Kotler, Philip"
~person:"Shang, Jen"
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Search: subject_exact:"Non-profit marketing"
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Nonprofit marketing
18
Nonprofit-Marketing
18
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10
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5
Germany
5
Marketing management
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Marketingmanagement
5
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Brömmling, Ulrich F.
Casidy, Riza
Kotler, Philip
Shang, Jen
Klein, Armin
15
Helmig, Bernd
10
Sargeant, Adrian
10
Wymer, Walter
10
Boenigk, Silke
7
Dietrich, Martin
7
Dolnicar, Sara
6
Ford, John B.
6
Mottner, Sandra
6
Tscheulin, Dieter K.
6
Waters, Richard D.
6
Adena, Maja
5
Andreasen, Alan R.
5
Bennett, Roger
5
Glaeser, Edward L.
5
Grau, Stacy Landreth
5
Huck, Steffen
5
Meffert, Heribert
5
Schwarz, Peter
5
Won, Doyeon
5
Baaken, Thomas
4
Badelt, Christoph
4
Bekmeier-Feuerhahn, Sigrid
4
Bruhn, Manfred
4
Chapleo, Chris
4
Christa, Harald
4
Lee, Young-Joo
4
Meyer, Michael
4
Parsons, Elizabeth
4
Purtschert, Robert
4
Randle, Melanie
4
Simsa, Ruth
4
Urselmann, Michael
4
Becker, Annika
3
Choi, Jungsil
3
Filo, Kevin
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Nonprofit-PR
3
PR-Praxis
2
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
International journal of nonprofit & voluntary sector marketing
1
International journal of nonprofit and voluntary sector marketing
1
Journal of marketing research : JMR
1
Journal of nonprofit & public sector marketing
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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Nonprofit marketing : sectoral applications
1
The development of marketing theory and its philosophical underpinnings
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ECONIS (ZBW)
19
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Giving intention versus giving behavior : how differently do satisfaction, trust, and commitment relate to them?
Shang, Jen
;
Sargeant, Adrian
;
Carpenter, Kathryn
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
5
,
pp. 1023-1044
Persistent link: https://www.econbiz.de/10012064673
Saved in:
2
Outstanding fundraising practice : how do nonprofits substantively increase their income?
Sargeant, Adrian
;
Shang, Jen
- In:
International journal of nonprofit and voluntary sector …
21
(
2016
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10011493678
Saved in:
3
Perceived benefits and church participation : a comparative study among regular and irregular church goers
Casidy, Riza
;
Tsarenko, Yelena
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
5
,
pp. 761-776
Persistent link: https://www.econbiz.de/10010462610
Saved in:
4
The role of perceived market orientation in the higher education sector
Casidy, Riza
- In:
Australasian marketing journal
22
(
2014
)
2
,
pp. 155-163
Persistent link: https://www.econbiz.de/10010400503
Saved in:
5
Linking brand orientation with service quality, satisfaction, and positive word-of-mouth : evidence from the higher education sector
Casidy, Riza
- In:
Journal of nonprofit & public sector marketing
26
(
2014
)
2
,
pp. 142-161
Persistent link: https://www.econbiz.de/10010382656
Saved in:
6
How we make donors feel : the relationship between premium benefit level and donor identity esteem
Sargeant, Adrian
;
Shang, Jen
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
3
,
pp. 157-171
Persistent link: https://www.econbiz.de/10009778685
Saved in:
7
Nonprofit-PR
Brömmling, Ulrich F.
(
ed.
)
-
2010
-
2., überarb. Aufl.
Persistent link: https://www.econbiz.de/10013442402
Saved in:
8
Identity congruency effects on donations
Shang, Jen
;
Reed, Americus, II
;
Croson, Rachel
- In:
Journal of marketing research : JMR
45
(
2008
)
3
,
pp. 351-361
Persistent link: https://www.econbiz.de/10003724283
Saved in:
9
Broadening the concept of marketing
Kotler, Philip
;
Levy, Sidney J.
-
2008
Persistent link: https://www.econbiz.de/10003717368
Saved in:
10
Crisis in the arts : the marketing response
Scheff, Joanne
;
Kotler, Philip
-
2008
Persistent link: https://www.econbiz.de/10003717590
Saved in:
1
2
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