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person:"Dörper, Ralf"
~person:"Belk, Russell W."
~person:"Hunt, Shelby D."
~subject:"Marketing theory"
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Marketing theory
Marktforschung
22
Market research
21
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9
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9
Marketingtheorie
9
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5
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Dörper, Ralf
Belk, Russell W.
Hunt, Shelby D.
Malhotra, Naresh K.
23
Tadajewski, Mark
8
Green, Paul E.
5
Bijmolt, Tammo H. A.
4
Hildebrandt, Lutz
4
Wieringa, Jaap E.
4
Birks, David F.
3
DeSarbo, Wayne S.
3
Grewal, Rajdeep
3
Kayande, Ujwal
3
Leeflang, Peter
3
Lehmann, Donald R.
3
Pauwels, Koen H.
3
Peterson, Mark A.
3
Roberts, John H.
3
Schwarzkopf, Stefan
3
Sheth, Jagdish N.
3
Stremersch, Stefan
3
Wind, Yoram
3
Winer, Russell S.
3
Aaker, David A.
2
Agarwal, James
2
Aghazadeh, Hashem
2
Bagozzi, Richard P.
2
Bajde, Domen
2
Bristor, Julia M.
2
Canniford, Robin
2
Dettmer, Harald
2
Diamantopoulos, Adamantios
2
Fischer, Eileen
2
Fritz, Wolfgang
2
Graf, Albert
2
Hamilton, Rebecca W.
2
Herrmann, Andreas
2
Holbrook, Morris B.
2
Hruschka, Harald
2
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2
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of historical research in marketing
2
Grid series in marketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
The impact of theory on representations of the consumer and the marketing organisation
1
The nature and scope of marketing research
1
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ECONIS (ZBW)
9
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1
The nature and origins of impactful research in marketing
Hunt, Shelby D.
- In:
Journal of global scholars of marketing science : …
31
(
2021
)
2
,
pp. 130-141
Persistent link: https://www.econbiz.de/10012497112
Saved in:
2
Conceptual papers in marketing and consumer research
Belk, Russell W.
(
ed.
);
MacInnis, Deborah J.
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10012178664
Saved in:
3
The philosophy of science foundations of marketing research : for scientific realism and the inductive realist models of theory status and generation
Hunt, Shelby D.
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 1-32
Persistent link: https://www.econbiz.de/10011879713
Saved in:
4
Russ Belk, autobiographical reflections
Belk, Russell W.
- In:
Journal of historical research in marketing
9
(
2017
)
2
,
pp. 191-202
Persistent link: https://www.econbiz.de/10011724476
Saved in:
5
The labors of the Odysseaans and the the legacy of the Odyssey
Belk, Russell W.
- In:
Journal of historical research in marketing
6
(
2014
)
3
,
pp. 379-404
Persistent link: https://www.econbiz.de/10010414277
Saved in:
6
Objectivity in marketing theory and research
Hunt, Shelby D.
-
2009
Persistent link: https://www.econbiz.de/10003794756
Saved in:
7
Studies in the new consumer behaviour
Belk, Russell W.
-
2008
Persistent link: https://www.econbiz.de/10003611234
Saved in:
8
Modern marketing theory : critical issues in the philosophy of marketing science
Hunt, Shelby D.
-
1991
Persistent link: https://www.econbiz.de/10013499989
Saved in:
9
Marketing theory : conceptual foundations of research in marketing
Hunt, Shelby D.
-
1976
Persistent link: https://www.econbiz.de/10000042197
Saved in:
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