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person:"Dach, Christian"
~isPartOf:"Handbook of research on customer engagement"
~person:"Grewal, Dhruv"
~person:"Pelsmacker, Patrick de"
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Dach, Christian
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Handbook of research on customer engagement
Journal of retailing
13
Journal of the Academy of Marketing Science
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Journal of business research : JBR
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Journal of marketing
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International journal of advertising : the quarterly review of marketing communications
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Psychology & marketing
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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International marketing review
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Journal of advertising : official publication of the American Academy of Advertising
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Review of marketing research
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Schriften zur Handelsforschung
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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Analyzing the cultural diversity of consumers in the global marketplace
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Customer relationship management in electronic markets
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Electronic commerce research
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Emerald insight
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European journal of marketing : EJM
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Fundamentals of marketing research ; Vol. 3
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International advertising and communication : current insights and empirical findings
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International business review : the official journal of the European International Business Academy
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International journal of advertising : the review of marketing communications
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International journal of electronic commerce : IJEC
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How in-store retail and service atmosphere create customer engagement
Schweiger, Elisa B.
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Handbook of research on customer engagement
,
(pp. 126-163)
.
2019
Persistent link: https://www.econbiz.de/10013163365
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