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person:"Ford, David"
~person:"Homburg, Christian"
~subject:"Selling"
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Selling
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Ford, David
Homburg, Christian
Svensson, Göran
12
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9
Rangarajan, Deva
7
Rodríguez, Rocío
7
Adamson, Brent
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Agnihotri, Raj
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Høgevold, Nils M.
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Journal of marketing
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ECONIS (ZBW)
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1
Design and governance of multichannel sales systems : financial performance consequences in business-to-business markets
Homburg, Christian
;
Vomberg, Arnd
;
Muehlhaeuser, Stephan
- In:
Journal of marketing research
57
(
2020
)
6
,
pp. 1113-1134
Persistent link: https://www.econbiz.de/10012391114
Saved in:
2
Motivating sales reps for innovation selling in different cultures
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011458675
Saved in:
3
How to organize pricing? : vertical delegation and horizontal dispersion of pricing authority
Homburg, Christian
;
Jensen, Ove
;
Hahn, Alexander
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 49-69
Persistent link: https://www.econbiz.de/10009782920
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