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person:"Fritz-Morgenthal, Sebastian G."
~person:"Bollinger, Bryan"
~subject:"Viral marketing"
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Bollinger, Bryan
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Peer effects in the diffusion of solar photovoltaic panels
Bollinger, Bryan
;
Gillingham, Kenneth
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
6
,
pp. 900-912
Persistent link: https://www.econbiz.de/10009702525
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