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person:"Gebauer, Heiko"
~isPartOf:"European management journal"
~isPartOf:"Technological forecasting & social change : an international journal"
~isPartOf:"The journal of business & industrial marketing"
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Bundling strategy
5
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Gebauer, Heiko
Kowalkowski, Christian
7
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3
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3
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European management journal
Technological forecasting & social change : an international journal
The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of service management
5
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
2
Business strategy series
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Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
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International journal of Chinese culture and management : IJCCM
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Universia business review : UBR
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Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
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ECONIS (ZBW)
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1
The relationship between digitalization and servitization : the role of servitization in capturing the financial potential of digitalization
Kohtamäki, Marko
;
Parida, Vinit
;
Patel, Pankaj
; …
- In:
Technological forecasting & social change : an …
151
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012229719
Saved in:
2
ICT as a catalyst for service business orientation
Kowalkowski, Christian
;
Kindström, Daniel
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 506-513
Persistent link: https://www.econbiz.de/10009790087
Saved in:
3
Moving from products to solutions : strategic approaches for developing capabilities
Paiola, Marco
;
Saccani, Nicola
;
Perona, Marco
;
Gebauer, …
- In:
European management journal
31
(
2013
)
4
,
pp. 390-409
Persistent link: https://www.econbiz.de/10009761705
Saved in:
4
Customer-focused and service-focused orientation in organizational structures
Gebauer, Heiko
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 527-537
Persistent link: https://www.econbiz.de/10009672503
Saved in:
5
Global approaches to the service business in manufacturing companies
Kucza, Gunther
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
26
(
2011
)
7
,
pp. 472-483
Persistent link: https://www.econbiz.de/10009410790
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