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person:"Gebauer, Heiko"
~isPartOf:"The journal of business & industrial marketing"
~person:"Armstrong, Mark"
~person:"Lerch, Christian"
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Bundling strategy
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Gebauer, Heiko
Armstrong, Mark
Lerch, Christian
Kowalkowski, Christian
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of service management
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Department of Economics discussion paper series / University of Oxford
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Discussion paper series / UCL Economics
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Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
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Annual review of economics
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Economic inquiry : journal of the Western Economic Association International
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Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
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European journal of international management : EJIM
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European management journal
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
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Mitteilungen aus der Erhebung Modernisierung der Produktion
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Personal- und Organisationsentwicklung bei der Internationalisierung von industriellen Dienstleistungen
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Regional studies : official journal of the Regional Studies Association
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SpringerLink / Bücher
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Technological forecasting & social change : an international journal
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The Routledge handbook of service research insights and ideas
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Universia business review : UBR
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Zeitschrift für wirtschaftlichen Fabrikbetrieb : ZWF ; Organ des VDI-Kompetenzfeldes Informationstechnik (VDI-KfIT)
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ECONIS (ZBW)
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1
ICT as a catalyst for service business orientation
Kowalkowski, Christian
;
Kindström, Daniel
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 506-513
Persistent link: https://www.econbiz.de/10009790087
Saved in:
2
Customer-focused and service-focused orientation in organizational structures
Gebauer, Heiko
;
Kowalkowski, Christian
- In:
The journal of business & industrial marketing
27
(
2012
)
7
,
pp. 527-537
Persistent link: https://www.econbiz.de/10009672503
Saved in:
3
Global approaches to the service business in manufacturing companies
Kucza, Gunther
;
Gebauer, Heiko
- In:
The journal of business & industrial marketing
26
(
2011
)
7
,
pp. 472-483
Persistent link: https://www.econbiz.de/10009410790
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