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person:"Gierl, Heribert"
~person:"De Nisco, Alessandro"
~subject:"Designation of origin"
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Gierl, Heribert
De Nisco, Alessandro
Diamantopoulos, Adamantios
13
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9
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7
Magnusson, Peter
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Transfer : Zeitschrift für Kommunikation und Markenmanagement
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1
Country-of-origin image and consumer brand evaluation : a meta-analytic review
Oduro, Stephen
;
De Nisco, Alessandro
;
Petruzzellis, Luca
- In:
The journal of product & brand management
33
(
2024
)
1
,
pp. 108-124
Persistent link: https://www.econbiz.de/10014485721
Saved in:
2
The effectiveness of recognized parodic advertisements
Haltmayer, Vanessa
;
Gierl, Heribert
- In:
Transfer : Zeitschrift für Kommunikation und …
66
(
2020
)
3
,
pp. 17-27
Persistent link: https://www.econbiz.de/10012302547
Saved in:
3
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
4
From international travelling consumer to place ambassador : connecting place image to tourism satisfaction and post-visit intentions
De Nisco, Alessandro
;
Papadopoulos, Nicolas G.
;
Elliot, …
- In:
International marketing review
34
(
2017
)
3
,
pp. 425-443
Persistent link: https://www.econbiz.de/10011709263
Saved in:
5
Effect of economic animosity on consumer ethnocentrism and product-country images : a binational study on the perception of Germany during the Euro crisis
De Nisco, Alessandro
;
Mainolfi, Giada
;
Marino, Vittoria
; …
- In:
European management journal
34
(
2016
)
1
,
pp. 59-68
Persistent link: https://www.econbiz.de/10011448413
Saved in:
6
Tourism satisfaction effect on general country image, destination image, and post-visit intentions
De Nisco, Alessandro
;
Mainolfi, Giada
;
Marino, Vittoria
; …
- In:
Journal of vacation marketing : an international journal
21
(
2015
)
4
,
pp. 305-317
Persistent link: https://www.econbiz.de/10011489211
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