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person:"Groth, Markus"
~person:"Cai, Jingxuan"
~subject:"Markenimage"
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Driving e-commerce brand attachment through green packaging : an empirical investigation
Zhao, Xu
;
Pan, Cheng
;
Cai, Jingxuan
;
Luo, Xin
;
Wu, Jiang
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
3
,
pp. 178-198
Persistent link: https://www.econbiz.de/10012816198
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