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person:"Huff, Lenard C."
~person:"Holzmüller, Hartmut H."
~person:"Jean, Ruey-Jer Bryan"
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Huff, Lenard C.
Holzmüller, Hartmut H.
Jean, Ruey-Jer Bryan
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Advancing the international marketing research agenda with innovative methodologies
Sinkovics, Rudolf R.
(
ed.
);
Jean, Ruey-Jer Bryan
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011486947
Saved in:
2
Assessing endogeneity issues in international marketing research
Jean, Ruey-Jer Bryan
;
Deng, Ziliang
;
Kim, Daekwan
; …
- In:
International marketing review
33
(
2016
)
3
,
pp. 483-512
Persistent link: https://www.econbiz.de/10011487079
Saved in:
3
Cross-cultural issues in international consumer marketing : introduction to the special section
Huff, Lenard C.
- In:
Journal of international consumer marketing
22
(
2010
)
2
,
pp. 183-186
Persistent link: https://www.econbiz.de/10003986199
Saved in:
4
Special section: Cross-cultural research
Huff, Lenard C.
(
contributor
)
- In:
Journal of international consumer marketing
22
(
2010
)
2
,
pp. 183-222
Persistent link: https://www.econbiz.de/10003986207
Saved in:
5
Assessing measurement equivalence in cross-national consumer behaviour research : principles, relevance and application issues
Sinkovics, Rudolf R.
- In:
New developments and approaches in consumer behavior …
,
(pp. 269-288)
.
1998
Persistent link: https://www.econbiz.de/10001299788
Saved in:
6
Konzeptionelle und methodische Probleme in der interkulturellen Management- und Marketingforschung
Holzmüller, Hartmut H.
-
1995
Persistent link: https://www.econbiz.de/10000543182
Saved in:
7
Konzeptionelle und methodische Probleme in der interkulturellen Management- und Marketingforschung
Holzmüller, Hartmut H.
-
1995
Persistent link: https://www.econbiz.de/10004571342
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