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person:"Kotler, Philip"
~isPartOf:"Does marketing need reform? : fresh perspectives on the future"
~isPartOf:"Pearson one"
~person:"Sheth, Jagdish N."
~subject:"Marketing theory"
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Kotler, Philip
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Does marketing need reform? : fresh perspectives on the future
Pearson one
Legends in marketing
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AMS review : official publication of the Academy of Marketing Science
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wi wirtschaft
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Marketing management in China
Kotler, Philip
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Keller, Kevin Lane
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Lu, Taihong
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2009
Persistent link: https://www.econbiz.de/10014277193
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