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person:"Petrick, James F."
~person:"Pike, Steven"
~subject:"Long haul"
~subject:"Tourismusmarketing"
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Search: subject_exact:"Tourismusmarketing"
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Long haul
Tourismusmarketing
Tourism marketing
24
Destination management
16
Destinationsmanagement
16
Brand image
15
Markenimage
15
Designation of origin
9
Herkunftsbezeichnung
9
Holiday behaviour
9
Urlaubsverhalten
9
Brand management
8
Markenführung
8
Destination image
7
Tourismus
6
Tourism destination
5
Tourismusregion
5
Australia
4
Australien
4
Tourism
4
destination image
4
Beziehungsmarketing
3
Consumer behaviour
3
Destination branding
3
Dubai
3
Konsumentenverhalten
3
Relationship marketing
3
Tourism research
3
Tourismusforschung
3
United Arab Emirates
3
Vereinigte Arabische Emirate
3
Cruise
2
Destination marketing
2
France
2
Frankreich
2
Internet marketing
2
Kreuzfahrt
2
Marketing
2
Online-Marketing
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Perception
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22
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22
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2
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English
24
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Petrick, James F.
Pike, Steven
Kozak, Metin
28
Pechlaner, Harald
28
Fesenmaier, Daniel R.
22
Scott, Noel
21
Dreyer, Axel
18
Bieger, Thomas
17
Beritelli, Pietro
16
Han, Heesup
16
Lehto, Xinran Y.
16
Sigala, Marianna
16
Morrison, Alastair M.
15
Su, LuJun
15
Correia, Antónia
14
Laesser, Christian
14
Law, Chun Hung Roberts
14
Pârgaru, Ion
14
Wang, Youcheng
14
Cai, Liping A.
13
Stylidis, Dimitrios
13
Buhalis, Dimitrios
12
Teodorescu, Nicolae
12
Carneiro, Maria João
11
Conrady, Roland
11
Freyer, Walter
11
Go, Frank M.
11
Gursoy, Dogan
11
Hall, Colin Michael
11
Kastenholz, Elisabeth
11
Okumus, Fevzi
11
Prayag, Girish
11
Wong, IpKin Anthony
11
Avraham, Eli
10
Chen, Chun-Chu
10
Gnoth, Juergen
10
Hassan, Azizul
10
Kim, Seongseop
10
Law, Rob
10
Li, Xiang
10
Pan, Bing
10
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Tourism management : research, policies, practice
7
Journal of travel and tourism marketing
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Journal of destination marketing & management
1
Journal of vacation marketing : an international journal
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
Tourism and hospitality research : the surrey quarterly review
1
Tourism management perspectives : TMP
1
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ECONIS (ZBW)
24
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1
Stopover destination attractiveness : a quasi-experimental approach
Pike, Steven
;
Pontes, Nicolas
;
Kotsi, Filareti
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012548294
Saved in:
2
Transformative destination attractiveness : an exploration of salient attributes, consequences, and personal values
Alahakoon, Thilini
;
Pike, Steven
;
Beatson, Amanda
- In:
Journal of travel and tourism marketing
38
(
2021
)
8
,
pp. 845-866
Persistent link: https://www.econbiz.de/10012649893
Saved in:
3
Destination brand positioning theme development based on consumers' personal values
Kotsi, Filareti
;
Pike, Steven
- In:
Journal of hospitality & tourism research : JHTR ; the …
45
(
2021
)
3
,
pp. 573-587
Persistent link: https://www.econbiz.de/10012483434
Saved in:
4
Stopover destination image : perceptions of Dubai, United Arab Emirates, among French and Australian travellers
Pike, Steven
;
Kotsi, Filareti
- In:
Journal of travel and tourism marketing
35
(
2018
)
9
,
pp. 1160-1174
Persistent link: https://www.econbiz.de/10011942054
Saved in:
5
Tracking brand positioning for an emerging destination : 2003 to 2015
Pike, Steven
;
Gentle, Jane
;
Kelly, Louise
;
Beatson, Amanda
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
3
,
pp. 286-296
Persistent link: https://www.econbiz.de/10011884810
Saved in:
6
Consumer-based brand equity (CBBE) in the context of an international stopover destination : perceptions of Dubai in France and Australia
Kotsi, Filareti
;
Pike, Steven
;
Gottlieb, Udo
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 297-306
Persistent link: https://www.econbiz.de/10011903498
Saved in:
7
Destination brand equity for Australia : testing a model of CBBE in short-haul and long-haul markets
Pike, Steven
;
Bianchi, Constanza
- In:
Journal of hospitality & tourism research : JHTR ; the …
40
(
2016
)
1
,
pp. 114-134
Persistent link: https://www.econbiz.de/10011430471
Saved in:
8
Destination marketing : essentials
Pike, Steven
-
2016
-
Second edition
Persistent link: https://www.econbiz.de/10011412947
Saved in:
9
Stopover destination image : using the repertory test to identify salient attributes
Pike, Steven
;
Kotsi, Filareti
- In:
Tourism management perspectives : TMP
18
(
2016
),
pp. 68-73
Persistent link: https://www.econbiz.de/10011487014
Saved in:
10
Tourism between divided nations : an examination of stereotyping on destination image
Chen, Chun-Chu
;
Lai, Ying-Hsiao
;
Petrick, James F.
; …
- In:
Tourism management : research, policies, practice
55
(
2016
),
pp. 25-36
Persistent link: https://www.econbiz.de/10011495945
Saved in:
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