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person:"Wiedmann, Klaus-Peter"
~person:"Nambisan, Satish"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Customer integration
17
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Wiedmann, Klaus-Peter
Nambisan, Satish
Hollebeek, Linda D.
16
Kumar, V.
8
Rather, Raouf Ahmad
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6
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
1
Schriftenreihe Marketing, Management
1
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ECONIS (ZBW)
2
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Different roles, different strokes : organizing virtual customer environments to promote two types of customer contributions
Nambisan, Satish
;
Baron, Robert A.
- In:
Organization science : a journal of the Institute for …
21
(
2010
)
2
,
pp. 554-572
Persistent link: https://www.econbiz.de/10003964615
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2
Die Identifikation von Lead-Usern in virtuellen Communities : eine empirische Untersuchung ihrer Verhaltensmerkmale in Bulletin-Boards
Wiedmann, Klaus-Peter
;
Pankalla, Lars
;
Ramlow, Felix
-
2009
Persistent link: https://www.econbiz.de/10003853856
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