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source:"econis"
~subject:"Pricing strategy"
~type_genre:"Book section"
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Search: subject_exact:"Distributionsweg"
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Pricing strategy
Distribution channel
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Channel strategies and marketing mix in a connected world
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Handbuch Multi-Channel-Marketing
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Applications of management science ; 16
1
Betriebswirtschaftliche Kompetenz in der Erwachsenenbildung
1
Cruise sector growth : managing emerging markets, human resources, processes and systems
1
Der Handel im Informationszeitalter : Konzepte, Instrumente, Umsetzung ; Klaus Barth zum 65. Geburtstag
1
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
1
Erfolgsfaktor Marke : neue Strategien des Markenmanagements
1
Finanzierung des Sports : Beiträge des 2. Kölner Sportökonomie-Kongresses
1
Handbook of pricing research in marketing
1
International marketing ; Vol. 2
1
Internet and network economics : first international workshop, WINE 2005, Hong Kong, China, December 15-17, 2005 ; proceedings
1
Kulturmarketing
1
Markenführung im Billigzeitalter : Wertevernichtung - Spirale ohne Ende
1
Marketing in Forschung und Praxis : [Jubiläumsausgabe zum 40-jährigen Bestehen der Arbeitsgemeinschaft für Marketing]
1
Pricing behaviour and non-price characteristics in the airline industry
1
Qualitäts- und Preisimage bei Banken : Strategien zu mehr Ertrag
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
Understanding the interactive digital media marketplace : frameworks, platforms, communities and issues
1
Vertical relationships and coordination in the food system : with 94 tables ; [papers presented at the Conference "Vertical Relationships and Coordination in the Food System" held in Piacenza, Italy, on June 12-13, 1997]
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ECONIS (ZBW)
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1
The profitability of store brand introductions by e-commerce platforms selling competing national brands
Karray, Salma
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 62-69)
.
2022
Persistent link: https://www.econbiz.de/10013281242
Saved in:
2
On-demand customization and channel strategies
Chen, Li
;
Cui, Yao
;
Lee, Hau Leung
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 165-192)
.
2020
Persistent link: https://www.econbiz.de/10012146863
Saved in:
3
Price-matching strategy : implications of consumer behavior and channel structure
Nalca, Arcan
;
Ray, Saibal
;
Boyacı, Tamer
- In:
Channel strategies and marketing mix in a connected world
,
(pp. 193-226)
.
2020
Persistent link: https://www.econbiz.de/10012146864
Saved in:
4
A two-period pricing model with group-buying
Gou, Qinglong
;
Cheng, Jun
;
Zhang, Juzhi
;
Liang, Liang
; …
-
2013
Persistent link: https://www.econbiz.de/10010228882
Saved in:
5
Pricing und Marke als wesentliche Wertschöpfungselemente einer Multi-Channel-Strategie
Knoppe, Marc
- In:
Marketing in Forschung und Praxis : [Jubiläumsausgabe …
,
(pp. 605-617)
.
2013
Persistent link: https://www.econbiz.de/10009780068
Saved in:
6
Distribution of airline tickets : a tale of two market structures
Bilotkach, Volodymyr
;
Pejcinovska, Marija
- In:
Pricing behaviour and non-price characteristics in the …
,
(pp. 107-138)
.
2012
Persistent link: https://www.econbiz.de/10009426256
Saved in:
7
Buffet or à la carte : pricing digital goods
Verma, Deepti
;
Gupta, Gaurav
;
Keshav, Kamat
- In:
Understanding the interactive digital media marketplace …
,
(pp. 32-42)
.
2012
Persistent link: https://www.econbiz.de/10009411164
Saved in:
8
Von der Unternehmensvision zur operativen Preistaktik
Wolpers, Matthias
;
Hoppe, Bernd
- In:
Qualitäts- und Preisimage bei Banken : Strategien zu …
,
(pp. 151-171)
.
2010
Persistent link: https://www.econbiz.de/10008666104
Saved in:
9
Pricing in marketing channels
Sudhir, K.
;
Datta, Sumon
- In:
Handbook of pricing research in marketing
,
(pp. 319-354)
.
2009
Persistent link: https://www.econbiz.de/10003819743
Saved in:
10
Price variation across channels: a case of ex-Southampton port cruises
Lim, Wai Mun
- In:
Cruise sector growth : managing emerging markets, human …
,
(pp. 155-169)
.
2009
Persistent link: https://www.econbiz.de/10003879028
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