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subject:"Australien"
~isPartOf:"International journal of applied business and economic research"
~subject:"Advertising"
~subject:"Deutschland"
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Australien
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International journal of applied business and economic research
Journal of promotion management : JPM
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Journal of promotion management : innovations in planning and applied research
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Journal of advertising research
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Journal of global marketing
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Journal of marketing communications
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Gabler Edition Wissenschaft
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International journal of advertising : the quarterly review of marketing communications
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International journal of advertising : the review of marketing communications
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Vision : the journal of business perspective
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European journal of marketing : EJM
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Global business review
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of vacation marketing : an international journal
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Konzepte und Perspektiven der Markenbildung im Kulturbereich
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Psychology & marketing
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South Asian journal of management : SAJM
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Sportwissenschaftliche Dissertationen und Habilitationen
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AMS review : official publication of the Academy of Marketing Science
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Academia : revista Latinoamericana de administración
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Asian Academy of Management journal : AAMJ
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Breaking new ground in theory and practice
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Celebrity, convergence and transformation
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Corporate reputation review
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European Sport management quarterly : ESMQ
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European journal of marketing
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Fontys Venlo - publication of applied sciences
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Frontiers of business research in China : selected publications from Chinese universities
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
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Gabler Edition Wissenschaft / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung Universität Mannheim (IMU)
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Hübnerś blaues Who is who
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of Indian culture and business management
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International journal of financial research
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International journal of internet marketing and advertising : IJIMA
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Endorser's attributes and its influence on attitude towards celebrity endorsement
Abirami, U.
;
Krishnan, Jayasree
- In:
International journal of applied business and economic …
13
(
2015
)
1
,
pp. 37-52
Persistent link: https://www.econbiz.de/10011376051
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