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subject:"Beziehungsmarketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Questionnaire design"
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Beziehungsmarketing
Fragebogen
63
Questionnaire
63
Befragung
14
Interview
14
Learning organization
11
Lernende Organisation
11
Corporate culture
10
Unternehmenskultur
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questionnaire design
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Measurement
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Questionnaire design
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Market research
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United States
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Household
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Cognition
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Customer satisfaction
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Empirical method
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Aufsatz in Zeitschrift
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Anderson, Rolph E.
1
Jambulingam, Thanigavelan
1
Kathuria, Ravi
1
Leahy, Rose
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Nevin, John R.
1
Swaminathan, Srinivasan
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Journal of marketing theory and practice
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European journal of marketing : EJM
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ECONIS (ZBW)
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1
Fairness-trust-loyalty relationship under varying conditions of supplier-buyer interdependence
Jambulingam, Thanigavelan
;
Kathuria, Ravi
;
Nevin, John R.
- In:
Journal of marketing theory and practice
19
(
2011
)
1
,
pp. 39-56
Persistent link: https://www.econbiz.de/10008900889
Saved in:
2
Relationships in fast moving consumer goods markets : the consumer's perspective
Leahy, Rose
- In:
European journal of marketing : EJM
45
(
2011
)
4
,
pp. 651-672
Persistent link: https://www.econbiz.de/10009010599
Saved in:
3
Customer satisfaction and loyalty in e-markets : a PLS path modeling approach
Anderson, Rolph E.
;
Swaminathan, Srinivasan
- In:
Journal of marketing theory and practice
19
(
2011
)
2
,
pp. 221-234
Persistent link: https://www.econbiz.de/10008989389
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