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subject:"Brand"
~institution:"Universitat Pompeu Fabra / Departament d'Economia i Empresa"
~institution:"World Advertising Research Center <Henley-on-Thames>"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Markenidentität"
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Beziehungsmarketing
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Universitat Pompeu Fabra / Departament d'Economia i Empresa
World Advertising Research Center <Henley-on-Thames>
Springer Fachmedien Wiesbaden
9
NetLibrary, Inc
4
Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
2
Lehmanns Media GmbH
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American Marketing Association
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Brandsboard e.V.
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Business Information Centre <Toronto>
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Center for Economic Research <Tilburg>
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Credit Suisse Group AG
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Edward Elgar Publishing
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Eidgenössisches Institut für Geistiges Eigentum
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Erich-Schmidt-Verlag <Berlin>
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European University Institute
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Goethe-Universität Frankfurt am Main
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Haufe-Lexware GmbH & Co. KG
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International Colloquium on Brand, Label and Product Intelligence <2., 2021, Orléans>
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International Institute for Environment and Development
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Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
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Julius-Maximilians-Universität Würzburg
1
Konferenz Kulturbranding <3, 2009, Offenbach am Main>
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Kraft Foods Deutschland GmbH & Co. KG
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Marketing zwischen Theorie und Praxis e.V. / Alumni
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Society for Consumer Psychology.
1
Taylor and Francis.
1
Technische Universität Chemnitz
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Universität Greifswald
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Measuring asymmetries in brand associations using correspondence analysis
Greenacre, Michael J.
(
contributor
); …
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2002
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
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The mental world of brands : mind, memory and brand success
Franzen, Giep
;
Bouwman, Margot
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2001
Persistent link: https://www.econbiz.de/10001567085
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