//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Business-to-business marketing"
~subject:"Monopol"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing of solutions"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Business-to-business marketing
Monopol
Bundling strategy
1,546
Leistungsbündel
1,546
Theorie
355
Theory
355
Industrie
215
Manufacturing industries
215
Preismanagement
208
Pricing strategy
208
Business services
186
Unternehmensdienstleistung
186
Servitization
164
Dienstleistungssektor
153
Service industry
153
Consumer behaviour
134
Konsumentenverhalten
134
USA
129
United States
129
Deutschland
127
Germany
127
Business model
122
Geschäftsmodell
122
Lieferantenmanagement
119
Supplier relationship management
119
Innovation
96
Dienstleistungsqualität
88
Service quality
88
Beziehungsmarketing
84
Preisdifferenzierung
84
Price discrimination
84
Relationship marketing
84
Betriebliche Wertschöpfung
82
Value creation
82
B-to-B-Marketing
75
Bundling
74
Monopoly
73
Lieferkette
65
Supply chain
65
Produktentwicklung
59
more ...
less ...
Online availability
All
Undetermined
59
Free
6
Type of publication
All
Article
139
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
Fallstudie
Aufsatz in Zeitschrift
138
Graue Literatur
51
Non-commercial literature
51
Arbeitspapier
43
Working Paper
43
Aufsatz im Buch
39
Book section
39
Hochschulschrift
31
Thesis
23
Case study
13
Bibliografie enthalten
7
Bibliography included
7
Collection of articles of several authors
6
Sammelwerk
6
Aufsatzsammlung
4
Collection of articles written by one author
2
Konferenzschrift
2
Lehrbuch
2
Sammlung
2
Conference proceedings
1
Forschungsbericht
1
Reprint
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
132
German
16
Author
All
Kowalkowski, Christian
8
Ulaga, Wolfgang
8
Gebauer, Heiko
4
Nordin, Fredrik
4
Caliskan, Anil
3
Jacob, Frank
3
Porter, David P.
3
Rassenti, Stephen J.
3
Smith, Vernon L.
3
Wilson, Bart J.
3
Adamson, Brent
2
Backhaus, Klaus
2
Bertini, Marco
2
Bhargava, Hemant K.
2
Biggemann, Sergio
2
Brozovic, Danilo
2
Carlton, Dennis W.
2
Chen, Ting
2
Chen, Yongmin
2
Choi, Jay Pil
2
Chung, Hui-Ling
2
Cova, Bernard
2
Dana, James D.
2
Dixon, Matthew
2
Eggert, Andreas
2
Gayer, Amit
2
Guo, Xiaolong
2
Holmlund, Maria
2
Hu, Jin-li
2
Karwan, Mark H.
2
Kindström, Daniel
2
Kleinaltenkamp, Michael
2
Kohli, Ajay Kumar
2
Kohtamäki, Marko
2
Lin, Yan-shu
2
Menicucci, Domenico
2
Murray, Chase
2
Raj, Ritwik
2
Reinartz, Werner J.
2
Salle, Robert
2
more ...
less ...
Institution
All
Verlag Dr. Kovač
1
Published in...
All
Industrial marketing management : the international journal for industrial and high-tech firms
24
International journal of industrial organization
5
The journal of business & industrial marketing
5
The Rand journal of economics
4
Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
3
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
3
Journal of business-to-business marketing
3
Journal of institutional and theoretical economics : JITE
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Operations research
3
Economics letters
2
European journal of operational research : EJOR
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Information economics and policy : IEP
2
International journal of business environment : IJBE
2
International journal of production economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of business research : JBR
2
Journal of economic theory
2
Journal of marketing
2
Journal of service management
2
Journal of service research
2
Journal of the Academy of Marketing Science
2
Marketing von Solutions : innovative Ansätze und Best Practices
2
The American economic review
2
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
2
The journal of business : B
2
American Economic Review Insights
1
American economic journal : a journal of the American Economic Association
1
Annual review of economics
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Decision sciences : DS
1
Die Betriebswirtschaft : DBW
1
Dienstleistungsmanagement in der Investitionsgüterindustrie : Services erfolgreich entwickeln, steuern und vertreiben
1
Dissertations from the International Graduate School of Management and Industrial Engineering
1
Economics and Business Letters : EBL
1
Electronic commerce research
1
Electronic markets : the international journal on networked business
1
European economic review : EER
1
more ...
less ...
Source
All
ECONIS (ZBW)
148
Showing
1
-
10
of
148
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Free-to-fee transformation of industrial services
Mustak, Mekhail
;
Ulaga, Wolfgang
;
Grohmann, Marcella Maria
- In:
Journal of service research
26
(
2023
)
1
,
pp. 21-43
Persistent link: https://www.econbiz.de/10014246191
Saved in:
2
Bundling and nonlinear pricing in telecommunications
Luo, Yao
- In:
The Rand journal of economics
54
(
2023
)
2
,
pp. 268-298
Persistent link: https://www.econbiz.de/10014289625
Saved in:
3
A configurational approach to understanding relationship characteristics in differing levels of servitization
Kramer, Victoria
;
Krafft, Manfred
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 42-65
Persistent link: https://www.econbiz.de/10014531452
Saved in:
4
On bundling and entry deterrence
Greppi, Andrea
;
Menicucci, Domenico
- In:
Review of industrial organization
58
(
2021
)
4
,
pp. 561-581
Persistent link: https://www.econbiz.de/10012549635
Saved in:
5
Servitization in business ecosystem : a systematic review and implications for business-to-business servitization research
Zhang, Ke
;
Feng, Lijie
;
Wang, Jinfeng
;
Lin, Kuo-Yi
;
Li, …
- In:
Technology analysis & strategic management
35
(
2023
)
11
,
pp. 1480-1496
Persistent link: https://www.econbiz.de/10014391667
Saved in:
6
Supplier versus platform bundling : optimal strategies under agency selling
Tang, Yuanzhao
;
Perera, Sandun C.
;
Cao, Qingning
;
Ji, Xiang
- In:
Transportation research / E : an international journal
179
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014487557
Saved in:
7
A numerical optimization approach for pricing components in customer defined bundles in a B2B market
Raj, Ritwik
;
Karwan, Mark H.
;
Murray, Chase
;
Sun, Lei
- In:
Computers & operations research : and their …
155
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014339014
Saved in:
8
A characterization for optimal bundling of products with nonadditive values
Ghili, Soheil
- In:
American Economic Review Insights
5
(
2023
)
3
,
pp. 311-326
Persistent link: https://www.econbiz.de/10014340962
Saved in:
9
Unlocking digital servitization : a conceptualization of value co-creation capabilities
Struwe, Sascha
;
Slepniov, Dmitrij
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014299292
Saved in:
10
The role of complementarity of goods in a mixed bundling strategy
Alvarez Albelo, Carmen D.
- In:
Economics and Business Letters : EBL
9
(
2020
)
1
,
pp. 31-40
Persistent link: https://www.econbiz.de/10012156750
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->