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subject:"Consumer behaviour"
~institution:"International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>"
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Consumer behaviour
Branchenentwicklung
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Brand management
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Einzelhandel
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Kaufentscheidung
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Konsumentenverhalten
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Markenführung
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New product development
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Produktentwicklung
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Purchase decision
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Retail trade
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Sector development
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Social Web
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Welt
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Ailawadi, Kusum L.
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Gázquez-Abad, Juan Carlos
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Martínez-López, Francisco J.
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Yagüe Guillén, María Jésus
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International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
Books on Demand GmbH <Norderstedt>
4
National Bureau of Economic Research
4
Springer Fachmedien Wiesbaden
4
RWTH Aachen
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Verlag Dr. Kovač
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Center for Real Estate Studies
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Dr. Hans-Joachim Köster <Firma>
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Eric Cuvillier <Firma>
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Erich-Schmidt-Verlag <Berlin>
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Gesellschaft für Ökologische Kommunikation mbH
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Haufe-Lexware GmbH & Co. KG
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International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
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John Wiley and Sons <Hoboken, NJ>
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Josef Eul Verlag GmbH
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Julius-Maximilians-Universität Würzburg
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Shaker Verlag
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Steinbeis-Hochschule Berlin
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Steinbeis-Stiftung für Wirtschaftsförderung
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Tectum Verlag
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Universitäts- und Landesbibliothek Münster
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Uniwersytet im. Adama Mickiewicza w Poznaniu
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VVB LAUFERSWEILER Verlag
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Wiley-VCH
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Springer Proceedings in Business and Economics
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Advances in national brand and private label marketing : fourth international conference, 2017
Martínez-López, Francisco J.
(
ed.
); …
-
International Conference on Research on National Brand …
-
2017
Persistent link: https://www.econbiz.de/10011664011
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