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subject:"Consumer behaviour"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Beziehungsmarketing"
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Search: subject_exact:"Emotionalität"
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Consumer behaviour
Beziehungsmarketing
Emotion
49
Konsumentenverhalten
39
Relationship marketing
14
Brand management
12
Markenführung
12
Customer satisfaction
8
Kundenzufriedenheit
8
Cognition
7
Kognition
7
Brand image
6
Einzelhandel
6
Markenimage
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Online retailing
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Online-Handel
6
Personality psychology
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Persönlichkeitspsychologie
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Retail trade
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Advertising effects
5
Confidence
5
Luxury goods
5
Luxusgüter
5
Vertrauen
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Werbewirkung
5
Dienstleistungsqualität
4
Internet marketing
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Online-Marketing
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Salespeople
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Service quality
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Social Web
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Social web
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Verkaufspersonal
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Advertising
3
Brand
3
Brand love
3
Gastronomie
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India
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Indien
3
Ladengestaltung
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Ahn, Jiseon
2
Koo, Dong-Mo
2
Koo, Dong-mo
2
Loureiro, Sandra Maria Correia
2
Ribeiro, Lara
2
Septianto, Felix
2
Abbas, Jawad
1
An, Jake
1
Anitsal, Ismet
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Anitsal, Melek Meral
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1
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1
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1
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1
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1
Chen, Chien-Wen
1
Chen, Wen-Kuo
1
Choi, Sunmee
1
Dio, Kevin
1
Elmadag, A. Banu
1
Engizek, Nil
1
Gustafsson, Anders
1
He, Junhui
1
Helms, Marilyn M.
1
Herrando, Carolina
1
Hetrick, Eliza
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Ho Trong Nghia
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Idemen, Elif
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Islam, Tahir
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Itoo, Murtaza Hassan
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James, Kevin W.
1
Jeon, Jung Ok
1
Jeong, Miyoung
1
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1
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Asia Pacific journal of marketing and logistics
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of business research : JBR
159
Journal of retailing and consumer services
133
International journal of hospitality management
89
Psychology & marketing
55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
51
Tourism management : research, policies, practice
41
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
40
The journal of services marketing
38
Journal of hospitality marketing & management
35
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
35
The journal of brand management : an international journal
35
Journal of travel and tourism marketing
34
The journal of product & brand management
33
European journal of marketing : EJM
32
International journal of consumer studies
30
International journal of contemporary hospitality management
30
Journal of marketing research : JMR
27
The service industries journal
27
Marketing letters : a journal of research in marketing
24
European journal of marketing
23
Journal of marketing communications
23
Journal of marketing management : MM
23
Journal of business ethics : JOBE
21
Journal of consumer behaviour : an international research review
20
Tourism management perspectives : TMP
20
Journal of service research : JSR
19
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
18
International journal of advertising : the review of marketing communications
17
Journal of promotion management : innovations in planning and applied research
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
16
Journal of behavioral decision making
16
Journal of consumer research : JCR ; an interdisciplinary journal
15
Journal of customer behaviour
15
Journal of economic psychology : research in economic psychology and behavioral economics
15
Journal of the Academy of Marketing Science
15
Cogent business & management
14
The journal of consumer marketing
14
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ECONIS (ZBW)
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Beyond looks : how designer cues win over customers through social value, self-expression, and design involvement
Idemen, Elif
;
Elmadag, A. Banu
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 186-206
Persistent link: https://www.econbiz.de/10014511627
Saved in:
2
"From fail to prevail" : how a salesperson's communication sentiment influences consumer forgiveness in service failures focusing on the role of consumer self-construal
Luo, Jieqiong
;
Yoo, Je Eun
;
Park, Jeong Eun
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 231-252
Persistent link: https://www.econbiz.de/10014511630
Saved in:
3
Individual characteristics linking cognitive, affective and conative mechanisms among vegetarian restaurant customers
Ahn, Jiseon
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 374-389
Persistent link: https://www.econbiz.de/10014486747
Saved in:
4
The 18th FINA world masters championships and destination loyalty
Kim, Euisoo
;
Kim, Sukkyu
;
Jeong, Yunduk
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 622-640
Persistent link: https://www.econbiz.de/10014486765
Saved in:
5
The effect of self-construal on solo dining intentions : an empirical study of Chinese consumers
Yan, An
;
Ren, Zhanzhi
;
Pei, Feng
;
Zhu, Xiaoxi
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 697-714
Persistent link: https://www.econbiz.de/10014486771
Saved in:
6
Effects of empathy and egoism on CSR perceptions and consumer buycotts : lessons learned during global crisis in support of equitable business practices
Rynarzewska, Ania Izabela
;
LeMay, Stephen A.
;
Helms, …
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
1
,
pp. 90-107
Persistent link: https://www.econbiz.de/10014488724
Saved in:
7
What affects users to click social media ads and purchase intention? : the roles of advertising value, emotional appeal and credibility
Chen, Wen-Kuo
;
Ling, Chia-Ju
;
Chen, Chien-Wen
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
8
,
pp. 1900-1916
Persistent link: https://www.econbiz.de/10014430186
Saved in:
8
The power of photographs : the impact of marketer- and user-generated photographs on consumers' online hotel booking
He, Junhui
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2145-2163
Persistent link: https://www.econbiz.de/10014430212
Saved in:
9
Do you judge a book by its cover? : online book purchases between Japan and France
Park, Jin Yong
;
Kim, Changju
;
Park, Soohyun
;
Dio, Kevin
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2345-2360
Persistent link: https://www.econbiz.de/10014430241
Saved in:
10
Effect of brand experiences on brand loyalty mediated by brand love : the moderated mediation role of brand trust
Bae, Byung Ryul
;
Kim, Sung-Eun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2412-2430
Persistent link: https://www.econbiz.de/10014430249
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