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subject:"Consumer behaviour"
~isPartOf:"International journal of management reviews : IJMR"
~isPartOf:"Journal of retailing"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Verhoef, Peter C."
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
10
Beziehungsmarketing
5
Relationship marketing
5
Customer satisfaction
3
Kundenbindungsprogramm
3
Kundenzufriedenheit
3
Loyalty program
3
Marketing management
2
Marketingmanagement
2
Beschaffung
1
Bibliometrics
1
Bibliometrie
1
Bio-Lebensmittel
1
Brand equity
1
Brand image
1
Brand management
1
Cannibalization
1
Coalition
1
Cross-buying
1
Customer engagement
1
Customer equity
1
Customer inspiration
1
Customer integration
1
Customer journey
1
Customer loyalty
1
Customer purchases
1
Customer relationship management
1
Customer segmentation
1
Customer spending
1
Customer value
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Digital channels
1
Distribution channel
1
Einzelhandel
1
Event study
1
Food retailing
1
Holismus
1
Holistic approach
1
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10
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10
Aufsatz in Zeitschrift
10
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English
10
Author
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Verhoef, Peter C.
Grewal, Dhruv
22
Blut, Markus
8
Ruyter, Ko de
8
Bagozzi, Richard P.
7
Burton, Scot
7
Kukar-Kinney, Monika
7
Kumar, V.
7
Monroe, Kent B.
7
Roggeveen, Anne L.
7
Breugelmans, Els
6
Campo, Katia
6
Hagtvedt, Henrik
6
Noble, Stephanie M.
6
Nordfält, Jens
6
Oppewal, Harmen
6
Bijmolt, Tammo H. A.
5
Howlett, Elizabeth
5
Hoyer, Wayne D.
5
Inman, J. Jeffrey
5
Lehmann, Donald R.
5
Patrick, Vanessa M.
5
Suri, Rajneesh
5
Wetzels, Martin
5
Bearden, William O.
4
Biswas, Dipayan
4
Dekimpe, Marnik G.
4
Dellaert, Benedict G. C.
4
Doorn, Jenny van
4
Evanschitzky, Heiner
4
Hennig-Thurau, Thorsten
4
Homburg, Christian
4
Lamey, Lien
4
Ma, Yu
4
Mahr, Dominik
4
Newman, Christopher L.
4
Palmatier, Robert W.
4
Ratchford, Brian Thomas
4
Sesé, F. Javier
4
Shankar, Venkatesh
4
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Published in...
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International journal of management reviews : IJMR
Journal of retailing
Journal of the Academy of Marketing Science
ERIM report series research in management
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
4
Journal of marketing
3
Journal of business research : JBR
2
Journal of interactive marketing
2
Marketing letters : a journal of research in marketing
2
Econometric Institute research papers
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
Journal of strategic marketing
1
MSI reports : working paper series
1
Marketing accountability for marketing and non-marketing outcomes
1
Research series / Erasmus Universiteit Rotterdam
1
Tinbergen Institute research series
1
Universia business review : UBR
1
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ECONIS (ZBW)
10
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1
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10
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10
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1
Synergistic and cannibalization effects in a partnership loyalty program
Dorotic, Matilda
;
Fok, Dennis
;
Verhoef, Peter C.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10012614780
Saved in:
2
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
3
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
4
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
Saved in:
5
The effects of customer equity drivers on loyalty across services industries and firms
Ou, Yi-Chun
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 336-356
Persistent link: https://www.econbiz.de/10011684991
Saved in:
6
Drivers of and barriers to organic purchase behavior
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 436-450
Persistent link: https://www.econbiz.de/10011377050
Saved in:
7
The impact of consumer confidence on store satisfaction and share of wallet formation
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 516-532
Persistent link: https://www.econbiz.de/10011377071
Saved in:
8
Loyalty programmes : current knowledge and research directions
Dorotic, Matilda
;
Bijmolt, Tammo H. A.
;
Verhoef, Peter C.
- In:
International journal of management reviews : IJMR
14
(
2012
)
3
,
pp. 217-237
Persistent link: https://www.econbiz.de/10009621196
Saved in:
9
Customer experience creation : determinants, dynamics and management strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
10
Multichannel shopper segments and their covariates
Konuş, Umut
;
Verhoef, Peter C.
;
Neslin, Scott A.
- In:
Journal of retailing
84
(
2008
)
4
,
pp. 398-413
Persistent link: https://www.econbiz.de/10003794925
Saved in:
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