//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Consumer behaviour"
~isPartOf:"International studies of management and organization"
~person:"Biraghi, Silvia"
~subject:"Brand architecture"
~subject:"Unternehmenskultur"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenarchitektur"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Brand architecture
Unternehmenskultur
Brand management
1
Business ethics
1
Corporate Social Responsibility
1
Corporate branding
1
Corporate culture
1
Corporate social responsibility
1
Markenarchitektur
1
Markenführung
1
Nachhaltigkeitsbericht
1
Sustainability reporting
1
Unternehmensethik
1
business-society relations
1
corporate citizenship
1
societal approach
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Biraghi, Silvia
Bang, Nguyen
3
Melewar, T. C.
3
Navare, Jyoti
3
Sharifah Faridah Syed Alwi
3
Tienari, Janne
2
Wæraas, Arild
2
Aula, Hanna-Mari
1
Balmer, John M. T.
1
Chapleo, Chris
1
Drori, Gili S.
1
Evanschitzky, Heiner
1
Gambetti, Rossella C.
1
Glanfield, Keith
1
Pace, Stefano
1
Rudd, John M.
1
Saunders, John A.
1
Schultz, Don E.
1
Stuart, Helen
1
Wang, Wei-Yue
1
more ...
less ...
Published in...
All
International studies of management and organization
Building corporate identity, image and reputation in the digital era
1
Journal of marketing communications
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Advancing a citizenship approach to corporate branding : a societal view
Biraghi, Silvia
;
Gambetti, Rossella C.
;
Schultz, Don E.
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 206-215
Persistent link: https://www.econbiz.de/10011675704
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->