//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Consumer behaviour"
~isPartOf:"The journal of brand management : an international journal"
~person:"Felix, Reto"
~person:"Gabrielli, Veronica"
~person:"Grace, Debra"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Konsumentenverhalten
7
Brand image
4
Markenimage
4
Brand
3
Brand management
3
Luxury goods
3
Luxusgüter
3
Markenartikel
3
Markenführung
3
Product counterfeiting
2
Produktpiraterie
2
Willingness to pay
2
Zahlungsbereitschaftsanalyse
2
Advertising effects
1
Australia
1
Australien
1
Beziehungsmarketing
1
Brand commitment
1
Brand extension
1
Brand love
1
Brand loyalty
1
Celebrity endorsement
1
Celebrity-Werbung
1
Consumer goods industry
1
Consumer/brand relationships
1
Country of origin
1
Designation of origin
1
Dual processing theory
1
Franchising
1
Herkunftsbezeichnung
1
Instandhaltung
1
Kaufentscheidung
1
Konsumgüterindustrie
1
Lieferantenmanagement
1
Luxury products
1
Maintenance policy
1
Markentransfer
1
Markentreue
1
Market research
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
7
Type of publication (narrower categories)
All
Article in journal
7
Aufsatz in Zeitschrift
7
Language
All
English
7
Author
All
Felix, Reto
Gabrielli, Veronica
Grace, Debra
Johnson, Lester W.
5
Baxter, Stacey M.
4
Grappi, Silvia
4
Ilicic, Jasmina
4
Kulczynski, Alicia
4
Phau, Ian
4
Wiedmann, Klaus-Peter
4
Abratt, Russell
3
Dens, Nathalie
3
Dwivedi, Abhishek
3
Fetscherin, Marc
3
Gil Saura, Irene
3
Gunasti, Kunter
3
Hennigs, Nadine
3
Jassawalla, Avan R.
3
Kapferer, Jean-Noël
3
Mirzaei, Abas
3
Pelsmacker, Patrick de
3
Romani, Simona
3
Ross, William T.
3
Sashittal, Hemant Chaitanya
3
Sung, Yongjun
3
Valette-Florence, Pierre
3
Zarantonello, Lia
3
Šerić, Maja
3
Atwal, Glyn
2
Baghi, Ilaria
2
Bartels, Jos
2
Berenguer Contrí, Gloria
2
Biedenbach, Galina
2
Borges, Adilson
2
Brasel, S. Adam
2
Butcher, Luke
2
Caruana, Albert
2
Casidy, Riza
2
Confente, Ilenia
2
Donvito, Raffaele
2
more ...
less ...
Published in...
All
The journal of brand management : an international journal
Psychology & marketing
4
Journal of business research : JBR
3
Journal of retailing and consumer services
3
Marketing intelligence & planning
3
Health marketing quarterly
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Qualitative market research : an international journal
2
The journal of consumer marketing
2
Asia Pacific journal of marketing and logistics
1
Economia / Richerche
1
European journal of marketing : EJM
1
International journal of consumer studies
1
International marketing review
1
Journal of consumer behaviour
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of macromarketing
1
Journal of marketing communications
1
Journal of marketing management : MM
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of transnational management : the official journal of the International Management Development Association
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Luxury marketing : a challenge for theory and practice
1
Marketing letters : a journal of research in marketing
1
The international review of retail, distribution and consumer research
1
The journal of asset management
1
The journal of product & brand management
1
Theoretical economics letters
1
Working papers SES
1
more ...
less ...
Source
All
ECONIS (ZBW)
7
Showing
1
-
7
of
7
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand fidelity : a relationship maintenance perspective
Grace, Debra
;
Ross, Mitchell
;
King, Ceridwyn
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 577-590
Persistent link: https://www.econbiz.de/10011962815
Saved in:
2
The influence of perceived strength of brand origin on willingness to pay more for luxury goods
Siew, Shir-Way
;
Minor, Michael
;
Felix, Reto
- In:
The journal of brand management : an international journal
25
(
2018
)
6
,
pp. 591-605
Persistent link: https://www.econbiz.de/10011962816
Saved in:
3
Celebrity endorser attractiveness, visual attention, and implications for ad attitudes and brand evaluations : a replication and extension
Felix, Reto
;
Borges, Adilson
- In:
The journal of brand management : an international journal
21
(
2014
)
7/8
,
pp. 579-593
Persistent link: https://www.econbiz.de/10010462631
Saved in:
4
For-profit or non-profit brands : which are more effective in a cause-related marketing programme?
Baghi, Ilaria
;
Gabrielli, Veronica
- In:
The journal of brand management : an international journal
20
(
2012/13
)
3
,
pp. 218-231
Persistent link: https://www.econbiz.de/10009703660
Saved in:
5
Exploring brand extensions in the context of franchising in Australia
Weaven, Scott
;
Grace, Debra
;
Jones, Ryan
- In:
The journal of brand management : an international journal
19
(
2011/12
)
5
,
pp. 425-437
Persistent link: https://www.econbiz.de/10009511229
Saved in:
6
Does counterfeiting affect luxury customer-based brand equity?
Gabrielli, Veronica
;
Grappi, Silvia
;
Baghi, Ilaria
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 567-580
Persistent link: https://www.econbiz.de/10009568319
Saved in:
7
Consumption practices of counterfeit luxury goods in the Italian context
Gistri, Giacomo
;
Romani, Simona
;
Pace, Stefano
; …
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 364-374
Persistent link: https://www.econbiz.de/10003847281
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->