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subject:"Consumer behaviour"
~person:"Baloglu, Seyhmus"
~subject:"Marketing management"
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Consumer behaviour
Marketing management
Beziehungsmarketing
4
Konsumentenverhalten
4
Kundenbindungsprogramm
4
Loyalty program
4
Relationship marketing
4
Brand image
2
Confidence
2
Customer retention
2
Customer satisfaction
2
Experiment
2
Gerechtigkeit
2
Justice
2
Kundenbindung
2
Kundenzufriedenheit
2
Markenimage
2
Perception
2
Vertrauen
2
Wahrnehmung
2
loyalty
2
Age group
1
Altersgruppe
1
Brand attachment
1
Brand identity
1
Brand management
1
Casino
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Corporate social responsibility (CSR)
1
Customer loyalty
1
Gambling
1
Game theory
1
Generational theory
1
Glücksspiel
1
Hotel industry
1
Hotel marketing
1
Hotellerie
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Loyalty
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Loyalty intention
1
Loyalty programs
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Baloglu, Seyhmus
Tanford, Sarah
8
Bijmolt, Tammo H. A.
7
Mattila, Anna S.
6
Verhoef, Peter C.
6
Meyer-Waarden, Lars
5
Dorotic, Matilda
4
Ha, Young
4
Ieva, Marco
4
Im, Hyunjoo
4
Rabbanee, Fazlul K.
4
Ramaseshan, B.
4
Viswanathan, Vijay
4
Ansari, Asim
3
Aum, Sangmin
3
Banik, Shanta
3
Beshears, John
3
Bhardwaj, Renu
3
Fearne, Andrew P.
3
Huchzermeier, Arnd
3
Hwang, Yoo Hee
3
Jung, Kwon
3
Kim, Dohyung
3
Krafft, Manfred
3
Lee, Leonard
3
Lee, Soohyung
3
Lillard, Dean R.
3
Liu, Jia
3
Lu, Xianghua
3
Milkman, Katherine L.
3
Mimouni Chaabane, Aïda
3
Moon, Heyjin
3
Pennings, Joost M. E.
3
Pez, Virginie
3
Raab, Carola
3
Rossi, Federico
3
Sesé, F. Javier
3
Sfekas, Andrew
3
Sheehan, Daniel
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International journal of hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
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ECONIS (ZBW)
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1
Comparison of generational loyalty models and loyalty programs for Millennial, Generation X, and Baby Boomer hotel customers
Whalen, Elizabeth A.
;
Bowen, John T.
;
Baloglu, Seyhmus
- In:
Journal of hospitality and tourism insights
7
(
2024
)
4
,
pp. 2328-2346
Persistent link: https://www.econbiz.de/10015053384
Saved in:
2
Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment
Hwang, Eunmin
;
Baloglu, Seyhmus
;
Tanford, Sarah
- In:
International journal of hospitality management
76
(
2019
)
1
,
pp. 19-28
Persistent link: https://www.econbiz.de/10011981828
Saved in:
3
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah
;
Hwang, Eunmin
;
Baloglu, Seyhmus
- In:
Journal of hospitality marketing & management
27
(
2018
)
1
,
pp. 106-126
Persistent link: https://www.econbiz.de/10011848326
Saved in:
4
Casino loyalty : the influence of loyalty program, switching costs, and trust
Baloglu, Seyhmus
;
Zhong, Yun Ying
;
Tanford, Sarah
- In:
Journal of hospitality & tourism research : JHTR ; the …
41
(
2017
)
7
,
pp. 846-868
Persistent link: https://www.econbiz.de/10011747085
Saved in:
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