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subject:"Consumer behaviour"
~person:"Bang, Nguyen"
~person:"Herrmann, Andreas"
~subject:"Customer satisfaction"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
Customer satisfaction
Konsumentenverhalten
90
Beziehungsmarketing
27
Relationship marketing
27
Brand management
22
Markenführung
22
Brand image
21
Markenimage
21
Brand
19
Markenartikel
19
Kundenzufriedenheit
10
Product design
9
Produktgestaltung
9
Einzelhandel
8
Retail trade
8
Confidence
7
Deutschland
7
Germany
7
Vertrauen
7
Automotive industry
6
Kfz-Industrie
6
Mass Customization
6
Mass customization
6
Preismanagement
6
Pricing strategy
6
Theorie
6
Theory
6
Decision theory
5
Entscheidungstheorie
5
Innovation
5
Marketing management
5
Marketingmanagement
5
Online retailing
5
Online-Handel
5
Automotive market
4
Brand reputation
4
E-commerce
4
Electronic Commerce
4
Experiment
4
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Undetermined
36
Type of publication
All
Article
89
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
90
Hochschulschrift
9
Aufsatz im Buch
8
Book section
8
Aufsatzsammlung
5
Collection of articles of several authors
5
Sammelwerk
5
Thesis
5
Graue Literatur
4
Non-commercial literature
4
Collection of articles written by one author
2
Sammlung
2
Arbeitspapier
1
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Company information
1
Fallstudie
1
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1
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1
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1
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Language
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English
64
German
26
Author
All
Bang, Nguyen
Herrmann, Andreas
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
74
Gierl, Heribert
70
Phau, Ian
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
62
Grewal, Dhruv
60
Loureiro, Sandra Maria Correia
60
Nayga, Rodolfo M.
59
Jang, Soocheong
57
Septianto, Felix
55
Paul, Justin
53
Belk, Russell W.
52
Ko, Eunju
49
Laroche, Michel
48
Walsh, Gianfranco
48
Bagozzi, Richard P.
47
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Hollebeek, Linda D.
43
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Das, Gopal
39
Thaichon, Park
39
Rajagopal
38
Ko, Yong Jae
37
Vrontis, Demetris
37
Wiedmann, Klaus-Peter
37
Kim, Seongseop
36
Park, Jungkun
36
Verhoef, Peter C.
36
Hyun, Sunghyup Sean
35
Wong, IpKin Anthony
35
Moschis, George P.
34
Wu, Luorong
34
Balaji, M. S.
33
Eisend, Martin
33
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Published in...
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
7
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
6
Journal of business economics : JBE
4
Psychology & marketing
4
The marketing review
4
Asia-Pacific journal of business administration
3
Die Betriebswirtschaft : DBW
3
Journal of business research : JBR
3
Journal of marketing
3
Journal of retailing and consumer services
3
Marketing intelligence & planning
3
Review of managerial science
3
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
2
European journal of marketing : EJM
2
International journal of hospitality management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of retailing
2
Marketing : ZFP ; journal of research and management
2
Marketing letters : a journal of research in marketing
2
The international journal of bank marketing : IJBM
2
The journal of services marketing
2
Business process management journal
1
Electronic markets : the international journal on networked business
1
International journal of consumer studies
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
International studies of management and organization
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of global marketing
1
Journal of management information systems : JMIS
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of political economy
1
Journal of service theory and practice : JSTP
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
1
Journal of travel and tourism marketing
1
Journal of vacation marketing : an international journal
1
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ECONIS (ZBW)
90
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1
Restaurant choice and religious obligation in the absence of halal logo : a serial mediation model
Ezlika Ghazali
;
Mutum, Dilip S.
;
Waqas, Muhammad
;
Bang, …
- In:
International journal of hospitality management
101
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013271315
Saved in:
2
What drives leapfrogging? : empirical assessment of consumer determinants of leapfrogging
Herrmann, Andreas
;
Sprott, David E.
;
Schlager, Tobias
- In:
Total quality management & business excellence : an …
28
(
2017
)
3/4
,
pp. 266-281
Persistent link: https://www.econbiz.de/10011723589
Saved in:
3
Stimulating consumer community creation through a co-design approach
Storvang, Pia
;
Haug, Anders
;
Bang, Nguyen
- In:
International journal of market research
62
(
2020
)
2
,
pp. 176-194
Persistent link: https://www.econbiz.de/10012214133
Saved in:
4
Measuring customer based place brand equity (CBPBE) from a public diplomacy perspective : evidence from West Bengal
Bose, Sunny
;
Roy, Sanjit
;
Sharifah Faridah Syed Alwi
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 734-744
Persistent link: https://www.econbiz.de/10012257676
Saved in:
5
Consumer-computer interaction and in-store smart technology (IST) in the retail industry : the role of motivation, opportunity, and ability
Roy, Sanjit
;
Balaji, M. S.
;
Bang, Nguyen
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
3/4
,
pp. 299-333
Persistent link: https://www.econbiz.de/10012248971
Saved in:
6
Personalizing the customization experience : a matching theory of mass customization interfaces and cultural information processing
Bellis, Emanuel de
;
Hildebrand, Christian
;
Ito, Kenichi
; …
- In:
Journal of marketing research
56
(
2019
)
6
,
pp. 1050-1065
Persistent link: https://www.econbiz.de/10012177831
Saved in:
7
The rise of smart consumers : role of smart servicescape and smart consumer experience co-creation
Roy, Sanjit
;
Singh, Gaganpreet
;
Hope, Megan
;
Bang, Nguyen
; …
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
15/16
,
pp. 1480-1513
Persistent link: https://www.econbiz.de/10012178642
Saved in:
8
Understanding new religion-compliant product adoption (NRCPA) in Islamic markets
Al-Hajla, Ali Homaid
;
Bang, Nguyen
;
Melewar, T. C.
; …
- In:
Journal of global marketing
32
(
2019
)
4
,
pp. 288-302
Persistent link: https://www.econbiz.de/10012201038
Saved in:
9
Social product-customization systems : peer input, conformity, and consumers’ evaluation of customized products
Schlager, Tobias
;
Hildebrand, Christian
;
Häubl, Gerald
; …
- In:
Journal of management information systems : JMIS
35
(
2018
)
1
,
pp. 319-349
Persistent link: https://www.econbiz.de/10011885338
Saved in:
10
Advancing Islamic branding : the influence of religious beliefs and religion-compliant product adoption
Al-Hajla, Ali Homaid
;
Bang, Nguyen
;
Telewar, T. C.
; …
- In:
The marketing review
18
(
2018
)
1
,
pp. 25-39
Persistent link: https://www.econbiz.de/10011892845
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