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subject:"Consumer behaviour"
~type_genre:"Aufsatz im Buch"
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Consumer behaviour
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Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung : Herrn Prof. Dr. Dr. h.c. mult. Heribert Meffert zum 80. Geburtstag
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SME digital content engagement with online customers
Petersen, Nicolaj Hannesbo
;
Knudsen, Gry Høngsmark
; …
- In:
Handbook of research on business model innovation …
,
(pp. 210-221)
.
2023
Persistent link: https://www.econbiz.de/10014281834
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2
Vom Homo Oeconomicus zum Homo Digitalis - die Veränderung der Informationsasymmetrien durch die Digitalisierung
Backhaus, Klaus
;
Paulsen, Thomas
- In:
Marketing Weiterdenken : Zukunftspfade für eine …
,
(pp. 105-122)
.
2018
Persistent link: https://www.econbiz.de/10011740991
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3
Strategy to regulate online knowledge market : an analytical approach to pricing
Zhang, Zuopeng
;
Jasimuddin, Sajjad M.
- In:
Transforming e-business practices and applications : …
,
(pp. 206-219)
.
2010
Persistent link: https://www.econbiz.de/10003925146
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4
Purchasing illegal copies of movies' videos as an unethical consumer behavior : an Israeli study
Shoham, Aviv
;
Ruvio, Ayalla
;
Davidow, Moshe
- In:
Consumer behavior
,
(pp. 249-259)
.
2009
Persistent link: https://www.econbiz.de/10003838151
Saved in:
5
The experience of intelligent products
Keyson, David V.
- In:
Product experience
,
(pp. 515-530)
.
2008
Persistent link: https://www.econbiz.de/10003724700
Saved in:
6
The game experience
Tan, Ed S.
;
Jansz, Jeroen
- In:
Product experience
,
(pp. 531-556)
.
2008
Persistent link: https://www.econbiz.de/10003724703
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7
Foreseeing the future lifestyle with digital music: a comparative study between mobile phone ring tones and hard-disk music players like iPod
Yoshikawa, Masataka
- In:
Information communication technologies and emerging …
,
(pp. 59-74)
.
2007
Persistent link: https://www.econbiz.de/10003450039
Saved in:
8
Digital music
Peitz, Martin
;
Waelbroeck, Patrick
- In:
Industrial organization and the digital economy
,
(pp. 71-144)
.
2006
Persistent link: https://www.econbiz.de/10003380273
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