//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Customer satisfaction"
~person:"Hwang, Yoo Hee"
~person:"Regier, Stefanie"
~subject:"Deutschland"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Kundenbindungsinstrument"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Customer satisfaction
Deutschland
Kundenbindungsprogramm
6
Loyalty program
6
Beziehungsmarketing
5
Relationship marketing
5
Consumer behaviour
4
Konsumentenverhalten
4
Kundenzufriedenheit
3
Conjoint analysis
2
Conjoint-Analyse
2
Germany
2
loyalty reward program
2
Airline
1
Beschwerdemanagement
1
Complaint management
1
Construal level
1
Dienstleistungsqualität
1
Estimation
1
Fluggesellschaft
1
Loyalty reward program
1
Recovery compensation
1
Schätzung
1
Service failure
1
Service quality
1
Service recovery
1
Social status
1
Sozialer Status
1
Spillover effect
1
Spillover-Effekt
1
Theorie
1
Theory
1
Viral marketing
1
Virales Marketing
1
airlines
1
cross-cultural
1
demotion
1
exclusivity
1
loyalty
1
luck-based rewards
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
4
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Graue Literatur
1
Non-commercial literature
1
Language
All
English
3
German
2
Author
All
Hwang, Yoo Hee
Regier, Stefanie
Mattila, Anna S.
5
Tanford, Sarah
5
Huber, Frank
4
Ranzinger, Alexandra
4
Scheer, Burkhard
4
Göhlich, Frederike
3
Götz, Oliver
3
Hoffmann, Anke
3
Köhler, Sven
3
Naß, Stephan
3
Papenhoff, Heike
3
Prein, Jan
3
Winkelmann, Axel
3
Wong, IpKin Anthony
3
Baloglu, Seyhmus
2
Banik, Shanta
2
Bauer, Hans H.
2
Blacha, Kirsten
2
Görtz, Gunnar
2
Haag, Nils Christian
2
Hwang, Eunmin
2
Kaiser, Thomas
2
Klafft, Michael
2
Lam, Iok Keng Veronica
2
Natter, Martin
2
Nies, Salome
2
Rabbanee, Fazlul K.
2
Ramaseshan, B.
2
Rothensee, Matthias
2
Rumler, Andrea
2
Spiekermann, Sarah
2
Söderlund, Magnus
2
Tomczak, Torsten
2
Wierich, Ralf
2
Al-Nsour, Iyad A.
1
Almeida Santana, Arminda
1
Alnsour, Ibrahim R.
1
Alotoum, Firas J.
1
more ...
less ...
Published in...
All
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
International journal of hospitality management
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Wissenschaftliche Arbeitspapiere / P / Center of Market-Oriented Product and Production Management
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
Relevance
Date (newest first)
Date (oldest first)
1
What recovery options to offer for loyalty reward program members : Dollars vs. Miles?
Hwang, Yoo Hee
;
Gao, Yixing
;
Mattila, Anna S.
- In:
International journal of hospitality management
87
(
2020
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012241760
Saved in:
2
Spillover effects of status demotion on customer reactions to loyalty reward promotions : the role of need for status and exclusivity
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
58
(
2019
)
8
,
pp. 1302-1316
Persistent link: https://www.econbiz.de/10012150517
Saved in:
3
Is it my luck or loyalty? : the role of culture on customer preferences for loyalty reward types
Hwang, Yoo Hee
;
Mattila, Anna S.
- In:
Journal of travel research : a quarterly publication of …
57
(
2018
)
6
,
pp. 769-778
Persistent link: https://www.econbiz.de/10011927138
Saved in:
4
Kundenoptimale Gestaltung von Coupons : Ergebnisse einer empirischen Studie
Huber, Frank
;
Regier, Stefanie
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
52
(
2006
)
4
,
pp. 349-368
Persistent link: https://www.econbiz.de/10003425794
Saved in:
5
Die Bedeutung der Coupongestaltung für die Einlösung von Coupons : eine conjointanalytische Studie
Huber, Frank
;
Regier, Stefanie
;
Joosten, Nadine
-
2005
Persistent link: https://www.econbiz.de/10003284204
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->