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subject:"Dienstleistungsqualität"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~subject:"Markenführung"
~type_genre:"Article in journal"
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Dienstleistungsqualität
Markenführung
Beziehungsmarketing
5
Customer value
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Kundenwert
5
Relationship marketing
5
B-to-B-Marketing
2
Business-to-business marketing
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Lieferantenmanagement
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Supplier relationship management
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Switching behaviour
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Wechselverhalten
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customer value
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Betriebliche Wertschöpfung
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Brand image
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Brand management
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Computer-assisted marketing
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Confidence
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Consumer behaviour
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Customer integration
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Customer lifetime value
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Customer relationship management
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Customer satisfaction
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Emerging economies
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Ghana
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IT-gestütztes Marketing
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India
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Kundenintegration
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Kundenzufriedenheit
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Markenimage
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Marketing management
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Marketingmanagement
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Amoako, George Kofi
1
Kataria, Sonia
1
Kumar, Vinod
1
Singh, Pratyancha
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Journal of business research : JBR
22
Journal of retailing and consumer services
16
International journal of hospitality management
15
The service industries journal
13
The journal of product & brand management
9
Industrial marketing management : the international journal for industrial and high-tech firms
8
International journal of contemporary hospitality management
7
Journal of hospitality and tourism insights
6
Journal of service research : JSR
6
Service business
6
The journal of services marketing
6
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
6
Journal of service management
5
Journal of service theory and practice : JSTP
5
Journal of strategic marketing
5
The TQM journal : the international review of organizational improvement
5
The journal of brand management : an international journal
5
Cogent business & management
4
International journal of services and operations management
4
Journal of air transport management
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Management decision : MD
4
Australasian marketing journal
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of retail & distribution management
3
International journal of services, economics and management
3
Journal of hospitality marketing & management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Technological forecasting & social change : an international journal
3
International journal of electronic customer relationship management : IJECRM
2
International journal of market research
2
International journal of productivity and quality management : IJPQM
2
Inventi impact: retailing & consumer services
2
Journal of business economics and management
2
Journal of customer behaviour
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing management : MM
2
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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A serial mediation model for investigating the impact of e-CRM services on customer loyalty in the Indian healthcare industry
Singh, Pratyancha
;
Kumar, Vinod
;
Kataria, Sonia
- In:
Journal of relationship marketing : innovations and …
22
(
2023
)
1
,
pp. 62-86
Persistent link: https://www.econbiz.de/10013549034
Saved in:
2
Relationship marketing, orientation, brand equity and firm value : the mediating role of customer value : an emerging market perspective
Amoako, George Kofi
- In:
Journal of relationship marketing : innovations and …
18
(
2019
)
4
,
pp. 280-308
Persistent link: https://www.econbiz.de/10012181030
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