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subject:"E-Business"
~person:"Verhoef, Peter C."
~subject:"Consumer behaviour"
~type:"article"
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Search: subject_exact:"Customer experience management"
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E-Business
Consumer behaviour
Beziehungsmarketing
39
Relationship marketing
39
Konsumentenverhalten
19
Customer satisfaction
9
Kundenzufriedenheit
9
Customer value
8
Kundenwert
8
Marketing management
7
Marketingmanagement
7
Distribution channel
5
Vertriebsweg
5
Customer relationship management
4
Dienstleistungsqualität
4
Internet marketing
4
Online-Marketing
4
Service quality
4
Brand management
3
Customer integration
3
Einzelhandel
3
Kundenintegration
3
Markenführung
3
Marketing theory
3
Marketingtheorie
3
Mobile communications
3
Mobilkommunikation
3
Retail trade
3
Brand image
2
Customer feedback metrics
2
Customer loyalty
2
Customer retention
2
Data protection
2
Datenschutz
2
Digitalisierung
2
Digitization
2
E-commerce
2
Electronic Commerce
2
Emotion
2
Forecasting model
2
Internet
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18
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18
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English
19
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Verhoef, Peter C.
Han, Heesup
39
Hollebeek, Linda D.
28
Mattila, Anna S.
28
Loureiro, Sandra Maria Correia
21
Klaus, Philipp
19
Kumar, V.
19
Prentice, Catherine
19
Bang, Nguyen
18
Rather, Raouf Ahmad
17
Ahn, Jiseon
16
Gil Saura, Irene
15
Khan, Imran
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Grewal, Dhruv
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Sesé, F. Javier
14
So, Kevin Kam Fung
14
Das, Gopal
13
Evanschitzky, Heiner
13
Lemon, Katherine N.
13
McDonald, Heath
13
Rahman, Zillur
13
Tanford, Sarah
13
Bilgihan, Anil
12
Huber, Frank
12
Kumar, Vikas
12
Malthouse, Edward C.
12
Roy, Sanjit
12
Sarkar, Abhigyan
12
Sreejesh, S.
12
Walsh, Gianfranco
12
Gustafsson, Anders
11
Herrmann, Andreas
11
Karjaluoto, Heikki
11
Keiningham, Timothy
11
Leckie, Civilai
11
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of the Academy of Marketing Science
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of retailing
2
Journal of business research : JBR
1
Journal of marketing
1
Journal of retailing and consumer services
1
Journal of service research : JSR
1
MSI reports : working paper series
1
Marketing accountability for marketing and non-marketing outcomes
1
Marketing letters : a journal of research in marketing
1
Universia business review : UBR
1
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ECONIS (ZBW)
19
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1
The impact of hard discounter presence on store satisfaction and store loyalty
Hunneman, Auke
;
Verhoef, Peter C.
;
Sloot, Laurens M.
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012434278
Saved in:
2
Synergistic and cannibalization effects in a partnership loyalty program
Dorotic, Matilda
;
Fok, Dennis
;
Verhoef, Peter C.
; …
- In:
Journal of the Academy of Marketing Science
49
(
2021
)
5
,
pp. 1021-1042
Persistent link: https://www.econbiz.de/10012614780
Saved in:
3
Customer feedback metrics for marketing accountability
Haan, Evert de
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Marketing accountability for marketing and …
,
(pp. 49-74)
.
2021
Persistent link: https://www.econbiz.de/10012653774
Saved in:
4
Understanding customer experience throughout the customer journey
Lemon, Katherine N.
;
Verhoef, Peter C.
- In:
Journal of marketing
80
(
2016
)
6
,
pp. 69-96
Persistent link: https://www.econbiz.de/10011621578
Saved in:
5
Loyalty formation for different customer journey segments
Herhausen, Dennis
;
Kleinlercher, Kristina
;
Verhoef, Peter C.
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10012130003
Saved in:
6
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
7
Good, better, engaged? : the effect of company-initiated customer engagement behavior on shareholder value
Beckers, Sander F. M.
;
Doorn, Jenny van
;
Verhoef, Peter C.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
3
,
pp. 366-383
Persistent link: https://www.econbiz.de/10011879689
Saved in:
8
The effects of customer equity drivers on loyalty across services industries and firms
Ou, Yi-Chun
;
Verhoef, Peter C.
;
Wiesel, Thorsten
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
3
,
pp. 336-356
Persistent link: https://www.econbiz.de/10011684991
Saved in:
9
The impact of corporate social responsibility on customer attitudes and retention : the moderating role of brand success indicators
Doorn, Jenny van
;
Onrust, Marjolijn
;
Verhoef, Peter C.
; …
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
4
,
pp. 607-619
Persistent link: https://www.econbiz.de/10011780885
Saved in:
10
The impact of positive and negative emotions on loyalty intentions and their interactions with customer equity drivers
Ou, Yi-Chun
;
Verhoef, Peter C.
- In:
Journal of business research : JBR
80
(
2017
),
pp. 106-115
Persistent link: https://www.econbiz.de/10011771450
Saved in:
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