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subject:"Entwicklungsplanung"
subject:"Ländliche Entwicklung"
~person:"Deb, Madhurima"
~subject:"Konsumentenverhalten"
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Entwicklungsplanung
Ländliche Entwicklung
Konsumentenverhalten
India
11
Indien
9
Consumer behaviour
8
AHP approach
1
AHP-Verfahren
1
Anthropomorphism
1
Authenticity
1
BOP
1
Bank
1
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1
Beziehungsmarketing
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Cause-Related Marketing
1
Cause-related marketing
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Consumer ethnocentrism
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Emerging economies
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Fuzzy-Set-Theorie
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Holiday behaviour
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Image of nonprofit organizations (NPO)
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Innovation
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KRDP
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Khadi and village industry
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Deb, Madhurima
Khare, Arpita
58
Chawla, Deepak
22
Jain, Varsha
13
Parayitam, Satyanarayana
12
Roy, Subhadip
12
Rao, Vijayendra
11
Mishra, Sita
10
Singh, Ramendra
10
Sondhi, Neena
10
Aithal, P. S.
9
Joshi, Shareen
9
Prashar, Sanjeev
9
Singh, Nirvikar
9
Verma, Sawalia Bihari
9
Choudhury, Ram Chandra
8
Das, Gopal
8
Das, Manish
8
Devi, Achanta Laxmi
8
Jain, Amit
8
Joshi, Himanshu
8
Sequeira, A. H.
8
Singh, Devinder Pal
8
Tandon, Urvashi
8
Alagh, Yoginder Kumar
7
Handa, Meenakshi
7
Jha, Raghbendra
7
Kumar, Ashok
7
Mahajan, Vidya S.
7
Malik, Garima
7
Punyatoya, Plavini
7
Singh, Rajender Prasad
7
Soni, Pavleen
7
Thomas, Sujo
7
Urpelainen, Johannes
7
Adiseshiah, Malcolm S.
6
Agarwal, Reeti
6
Ahmad, Rais
6
Chahal, Hardeep
6
Desai, Vasant
6
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International review on public and non-profit marketing
1
Journal of advances in management research : JAMR
1
Journal of destination marketing & management
1
Journal of internet commerce
1
Marketing intelligence & planning
1
South Asian journal of management : SAJM
1
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ECONIS (ZBW)
6
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1
Determinants of word of mouth intention for a World Heritage Site : the case of the Sun Temple in India
Deb, Madhurima
;
Lomo-David, Ewuukgem
- In:
Journal of destination marketing & management
19
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012548462
Saved in:
2
The impact of scepticism in cause-related marketing campaigns on audiences’ behavioural intentions with religiosity as a moderator : focused study on nonprofit organizations in Ind...
Deb, Madhurima
- In:
International review on public and non-profit marketing
18
(
2021
)
3
,
pp. 387-401
Persistent link: https://www.econbiz.de/10012617327
Saved in:
3
On m-commerce adoption and augmented reality : a study on apparel buying using m-commerce in indian context
Manchanda, Mohit
;
Deb, Madhurima
- In:
Journal of internet commerce
20
(
2021
)
1
,
pp. 84-112
Persistent link: https://www.econbiz.de/10012423623
Saved in:
4
An empirical examination of customers' adoption of m-banking in India
Deb, Madhurima
;
Lomo-David, Ewuuk
- In:
Marketing intelligence & planning
32
(
2014
)
4
,
pp. 475-494
Persistent link: https://www.econbiz.de/10010385843
Saved in:
5
Evaluation of customer's mall preferences in India using fuzzy AHP approach
Deb, Madhurima
- In:
Journal of advances in management research : JAMR
9
(
2012
)
1
,
pp. 29-44
Persistent link: https://www.econbiz.de/10009574679
Saved in:
6
Significance of trust and loyalty during financial crisis: a study on customer behavior of Indian banks
Deb, Madhurima
;
Chavali, Kavita
- In:
South Asian journal of management : SAJM
17
(
2010
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10003979676
Saved in:
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